Bode Miller’s reaction to his Olympic interview is a classic lesson for brand communicators in dealing a measured response.
Chick-fil-A joins a CSR trend that saw Subway remove chemicals from its bread baking process and Kraft Foods remove artificial dyes from its cheese slices.
Following his fourth-place finish in the halfpipe final at the Winter Olympics Tuesday, Shaun White is already making noises to focus more on his music career and less on snowboarding. But if the music thing doesn’t work out, White could also try his hand at branding. He certainly has a knack for how to manage his own brand.
With the awful winter weather in mind, we asked our Twitter followers what they hate most about commuting to work. It’s mid-February, and we found that people are in full complaint mode.