On Tuesday, Barack Obama took part in an impromptu smartphone self-portrait with Danish Prime Minister Helle Thorning-Schmidt and British Prime Minister David Cameron during a memorial service for Nelson Mandela. It’s been producing plenty of headlines, as people debate whether or not it was appropriate.
Here’s how to keep track of your PR efforts without being overtaken by volumes of measurement data or measuring the wrong data completely.
This year’s inductees in the PR People Hall of Fame share sage advice that has brought them success and inspires the next generation of PR communicators.
What happens if spam filters catch your press release? The answer is simple: nothing.
Nelson Mandela’s words have inspired millions. Here are some quotes that resonate with PR communicators.
Paul Walker’s death in a fiery high-speed car crash raises some tough PR questions for Universal. Universal already had a “do as I say, not as I do” PSA starring Walker in the can. As of this morning, the PSA had only 16,593 views on YouTube. Should Universal promote that PSA harder? Make more Walker PSAs?