Despite Purple Purse’s previous success in educating victims of financial abuse, the campaign needed to be bigger to make it easier for victims to get the resources they need.
As we know, without the proper context and narrative, numbers can lie. In addition, some things PR people do are difficult or perhaps impossible to measure in a standard way.
Content marketing is important. You may want to slam your head against your desk when someone uses it in a sentence these days, but PR and marketing pros are using it for a reason.
Let’s take some time to consider a few of the more common grammatical mistakes that can seep into your writing.
PR is considered one of the most stressful jobs one can get. Here are some tips on how to stay happy on the job – even during the most stressful times.