Social Media


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Social Media Icon Awards: Twitter | Crisis Management Campaign

Winner: Southern California Edison – Visalia Outage: SCE Social “Comes to the Rescue” When the power is out, Southern California Edison’s (SCE) customers can’t turn on the TV. They may not be able to access … | MORE »

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Social Media Icon Awards: Twitter | Best Use of Hashtags

Winner: USO – #USOmoments The USO launched a massive brand campaign on Veterans Day 2013 dubbed “Every Moment Counts.” The goal was to raise awareness of the general American public to the everyday moments often … | MORE »

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Social Media Icon Awards: Twitter | Best Tweet Content

Winner: Proof Integrated Communications and the Nevada Commission on Tourism – Travel Nevada’s Twitter Outreach The Nevada Commission on Tourism (NCOT) set out to reposition its consumer-facing brand, Travel Nevada, to better highlight Nevada as … | MORE »

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Social Media Icon Awards: Technology | Service

Winner: SocialChorus – Advocate Marketing SocialChorus’ Advocate Marketing Strategists create and optimize client programs while providing brands and advocates with personable and efficient experiences through their expertise and ongoing Advocate Marketing program management. SocialChorus Advocate … | MORE »

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Social Media Icon Awards: Pinterest Marketing/PR

Winner: ASCD – Using Pinterest to Support ASCD’s Brand ASCD aims to meet its customers on the social platforms they use regularly. And, with a membership comprised of educators at all levels of the profession, … | MORE »

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Social Media Icon Awards: Instagram Marketing/PR

Winner: Lippe Taylor and Elizabeth Arden – UNTOLD In The City The primary objective of this creative effort by Lippe Taylor and Elizabeth Arden was to generate awareness of Elizabeth Arden’s newest fragrance, UNTOLD, promote … | MORE »

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Social Media Icon Awards: Best Infographic

Co-Winner: APCO Worldwide – CLIA North America Cruise Forward Campaign Cruise Forward is the global cruise industry’s comprehensive communications and reputation management campaign. Cruise Lines International Association (CLIA) sought to produce a communications platform that … | MORE »

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Social Media Icon Awards: Google+ Use of Hangouts

Winner: Connect Marketing – Virtual Vision Symantec approached Connect Marketing about creating a B2B social media campaign that would give customers access to content and information presented at the 2013 Symantec Vision annual company conference … | MORE »

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Social Media Icon Awards: Google+ Circle Growth

Winner: Academy of Country Music The objective of this campaign was to increase circle growth and awareness for the Academy of Country Music’s Google+ Page. Tactics included gaining verified account status on Google+; working with … | MORE »

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Social Media Icon Awards: Games

Winner: Ignite Social Media – Dodge Defiance Social Program Ignite Social Media’s Dodge client established a partnership with SyFy TV network and the Trion Worlds video game developer around the TV show and video game … | MORE »

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