Social Media


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8 Tips For a Successful Social Media Training Program

Social media is increasingly becoming a required skill in almost any field, whether you are in marketing, sales, communications, engineering or human resources. And if your current job has social, digital or media in your title—whether at a Fortune 500 company or a startup—part of your job is to evangelize the importance and value of social across the company. | MORE »

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Fast-Growing Vine Offers Vast New PR Possibilities

Despite being around for only five months, Vine is already beating Instagram on Twitter. According to Topsy Analytics, the 6-second stop motion video app’s 2.86 million shares on Twitter beat out the social photo sharing service’s 2.17 million. | MORE »

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Video Pick: Myspace’s $20 Million Relaunch

Here’s the first peek at Myspace’s $20 million ad campaign aimed at breathing life into the social media site. Could this be the year of Myspace redemption? | MORE »

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Facebook Adds #Hashtags: What Now?

It’s been a long time coming. Facebook has officially added hashtags. | MORE »

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Want to Succeed on Pinterest? Pin In Color

What are your favorite colors? Your answer may depend on how much your content gets shared on Pinterest.  | MORE »

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PR Pros Look to the Mommy Track To Jumpstart Brand Communication

This year there are 4.2 million moms who blog, up from 3.9 million in 2010, according to eMarketer.com. | MORE »

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Take Advantage of LinkedIn’s New Feature with These Video Tips

LinkedIn on Thursday launched its enhanced updates feature, which enables users to add images, documents and presentations to updates from the homepage.  | MORE »

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Facebook Doles Out Verification Badges, But Only to ‘Prominent’ Brands

Want one of Facebook’s new verification badges for your brand? First tip: Don’t bother asking for one. | MORE »

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Social Media Guidelines for Regulated Companies

The use of social media just got a little more relevant—and risky—for publicly traded companies. | MORE »

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SEC Rule May Boost Cooperation Between PR and Investor Relations

PR and IR execs have traditionally had a tenuous relationship. But that may be changing, albeit slowly. | MORE »

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