Social Media


avatar

4 Reasons Why E!’s ‘Royals’ Video Went Viral

PR News analyzed a recent video that passes the viral test, which we determined today to mean any video that got more than a million views on YouTube in fewer than four days. Just our luck: E’s “Crazy Buckingham Palace naked man video!!!” fits the bill. | MORE »

Comments Off

avatar

Do’s and Don’ts for Engaging with Media on Twitter

To capitalize on a new video embed Twitter just rolled out, PR pros first need to know their way around the microblogging service. | MORE »

Comments Off

avatar

PR Insider: What Communicators Need to Know About Google+ Changes

Recent changes to Google+ focus on the most successful elements of its network, to develop and evolve them further, streamlining the product and increasing overall impact.  | MORE »

Tags: , | Comments Off

avatar

How to Generate Interest From Gen Y

Brands must target Millennials where they live and get their news and align with their influencers. They also must tread lightly, however. | MORE »

Comments Off

avatar

Time for a Closer Look at Your Content

When brands slice and dice their information into snackable and visual content they boost the odds that consumers will pay closer attention to the message. The challenge is when to distribute the content. | MORE »

Comments Off

avatar

The Week in PR – A roundup of PR and marketing-related news

‘Embracing the Hate’ as the latest marketing tool, stepping on a positive message and Amazon’s new senior VP for worldwide corporate affairs (via the White House). | MORE »

Comments Off

avatar

PR Pros Need to Reevaluate Pinterest and Snapchat

With additional funding Snapchat and Pinterest likely will grow their services, land more market share and expand globally. | MORE »

1 Comment

avatar

4 Twitter Mistakes That Can Cost You Followers

There is no shortage of advice from social media experts on how to build your Twitter following. But how do you keep the people that you do have? | MORE »

Tags: , | Comments Off

avatar

3 Ways the FCC Net Neutrality Regulations Will Impact PR

The FCC appears ready to approve new net neutrality regulations today. With so much of the work of the communications industry now taking place online, let’s take a look at how the new regulations could impact PR. | MORE »

1 Comment

avatar

9 Pinterest Tools to Help You Benchmark Your Brand’s PR Strategy

The Pinterest analytics space is largely uncharted. Let’s take a look at 9 tools you can use to see how your strategy on the social platform is working. | MORE »

Comments Off