Social Watch: Women Trump Men in Social Network and Blog Visits

March 12th, 2012 by

Nielsen’s report on U.S. digital consumers breaks down just who is visiting social networks and blogs.

Facebook Users Receive More, Give Less; Robust Sites Lift In-Store Sales; Social Media and Software Industry

March 9th, 2012 by

▶ Facebook Users Receiveth More, Giveth Less: A Feb. 2012 Pew Internet study that combines server logs of Facebook activity with survey data finds that over one month, 40% of average Facebook users made a

Publix Top-Rated in Customer Experience

March 7th, 2012 by

When it comes to delivering a great customer experience, Publix and other grocery chains are tops, while TV and Internet service providers have room for improvement.

Digital Media Radically Transforming Marcom Process

March 6th, 2012 by

The majority of new media executives are in tune with demands of the evolving marketplace and have transformed their marketing and communications operations accordingly.

PR News Launches Second Annual Salary Survey

February 29th, 2012 by

PR professionals have until March 12 to participate in PR News’ second annual salary and benefits survey.

Americans Put Their Trust in Media—Some Outlets More Than Others

February 28th, 2012 by

The majority of Americans trust as many as seven different media outlets to deliver news fairly and accurately. Those standards, however, vary by outlet and by the readers’ political beliefs.

Of the Big Three Mobile Apps, Users Spend The Most Time on Facebook

February 27th, 2012 by

Mobile phone users spend about twice their time on Facebook compared to Twitter—and they also watch a lot of video.

Charting the Industry: Social Media Now a Fixture for Live Events

February 27th, 2012 by

Seamless social integration with live events builds anticipation before an event, deepens the event experience itself and extends the lifespan of an event beyond its calendar date.

Apple Supplants Google as Brand With Best Reputation

February 24th, 2012 by

Apple beat out other major brands including Google, Amazon and Kraft in securing the highest reputation score in the Harris Interactive study’s history.

Business Bloggers Say ‘Authentic’ CEOs Get Most Respect

February 23rd, 2012 by

CEOs who admit their mistakes are not only perceived as authentic, but also as capable and effective leaders.