A new Bitly study shows that links posted on YouTube have the longest social media half-life.
Research & Whitepapers
Looking at the Half-Life of Social Network Links
May 29th, 2012 by Scott Van CampA new Bitly study shows that links posted on YouTube have the longest social media half-life.
CEOs: Social Media to Become One of The Top Two Ways to Communicate
May 28th, 2012 by Scott Van CampA May 2012 IBM study found that CEOs believe social media will push past Web sites and call centers for customer engagement within the next five years.
Charting the Industry: Twitter Up-and-Coming Pitching Platform
May 28th, 2012 by Scott Van CampFindings of the PR News/Cision Social Media Survey show that while social media is becoming a major component in engaging with journalists, the ubiquitous use of e-mail to pitch press releases is preventing a total social takeover.
CEOs: Social Media to Become One of The Top Two Ways to Communicate
May 28th, 2012 by Scott Van CampA May 2012 IBM study found that CEOs believe social media will push past Web sites and call centers for customer engagement within the next five years.
Americans Say Recession Has Changed Outlook on Life
May 24th, 2012 by Scott Van CampAmericans have become more thrifty and determined as a result of the recent economic downturn, but remain worried about recovering completely.
Americans Say Recession Has Changed Outlook on Life
May 24th, 2012 by Scott Van CampAmericans have become more thrifty and determined as a result of the recent economic downturn, but remain worried about recovering completely.
Agency Watch: Edelman’s Fees of $604.7M Are 5X Next Firm
May 21st, 2012 by PRNEWSO’Dwyer’s latest agency research shows that Edelman, APCO Worldwide and Waggener Edstrom were the three agencies with the biggest nets fees in 2011.
Agency Watch: Edelman’s Fees of $604.7M Are 5X Next Firm
May 21st, 2012 by PRNEWSO’Dwyer’s latest agency research shows that Edelman, APCO Worldwide and Waggener Edstrom were the three agencies with the biggest nets fees in 2011.
Charting the Industry: Yahoo CEOs Fail Miserably With Media
May 21st, 2012 by Scott Van CampCorporate communicators are always looking for media coverage for its CEOs, but in the case of former Yahoo leaders Bartz and Thompson, negative coverage can be deadly in a crisis.