Research

Consumers Down on Corporate Leaders

May 7th, 2012 by

Corporate leaders and large international companies have seen their public trust diminish dramatically.

Consumers Down on Corporate Leaders

May 7th, 2012 by

Corporate leaders and large international companies have seen their public trust diminish dramatically.

Online Privacy Policy Confusion Could Curb Social Usage

May 2nd, 2012 by

A Siegel+Gale study finds that consumer confusion surrounding Facebook’s and Google’s privacy policies may have an impact on digital campaigns.

Online Privacy Policy Confusion Could Curb Social Usage

May 2nd, 2012 by

A Siegel+Gale study finds that consumer confusion surrounding Facebook’s and Google’s privacy policies may have an impact on digital campaigns.

U.S. ‘Alpha Females’ Choose Smartphones Over Sex

May 1st, 2012 by

A new Ginger Consulting study shows that influential, ahead-of-the-curve women view their smartphone as their essential lifeline.

U.S. ‘Alpha Females’ Choose Smartphones Over Sex

May 1st, 2012 by

A new Ginger Consulting study shows that influential, ahead-of-the-curve women view their smartphone as their essential lifeline.

PR News/Cision Study: PR Pros Favor Twitter for Media Relations

April 30th, 2012 by

Despite the growing popularity of social networks, the e-mailing of press releases is not abating.

PR News/Cision Study: PR Pros Favor Twitter for Media Relations

April 30th, 2012 by

Despite the growing popularity of social networks, the e-mailing of press releases is not abating.

Digital Watch: Editing Wikipedia Posts a ‘Sticky’ Business

April 30th, 2012 by

Changing a brand’s or client’s Wikipedia page to a PR pro’s liking has always been a tricky business.

Digital Watch: Editing Wikipedia Posts a ‘Sticky’ Business

April 30th, 2012 by

Changing a brand’s or client’s Wikipedia page to a PR pro’s liking has always been a tricky business.