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‘Basics’ of Communications Preferred by Consumers

While much has been said about social media’s ability to change how a brand can interact with consumers, customers still find traditional customer service tenets to be more attractive. | MORE »

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Quick Study: ‘Basics’ of Communications Preferred by Consumers; Service Providers Tardy With Retention Programs

â–¶ Social Media is Not All That: Brands seduced by the hype around social media risk alienating their customers, says a new report by Pitney Bowes. Marketers investing time and money in social media interaction … | MORE »

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Quick Study: ‘Basics’ of Communications Preferred by Consumers; Service Providers Tardy With Retention Programs

â–¶ Social Media is Not All That: Brands seduced by the hype around social media risk alienating their customers, says a new report by Pitney Bowes. Marketers investing time and money in social media interaction … | MORE »

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Quick Study: Companies Overlooking Online Customer Feedback; Decreased Consumer Budgets Hit Entertainment Hardest

â–¶ Consumer Feedback Falls on Deaf Ears: A large number (89%) of consumers are likely to tell organizations they do business with if they receive poor service, yet almost 44% do not believe companies take … | MORE »

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Quick Study: Companies Overlooking Online Customer Feedback; Decreased Consumer Budgets Hit Entertainment Hardest

â–¶ Consumer Feedback Falls on Deaf Ears: A large number (89%) of consumers are likely to tell organizations they do business with if they receive poor service, yet almost 44% do not believe companies take … | MORE »

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Decreased Consumer Budgets Hit Entertainment Hardest

While personal budget increases most often result in increases in traveling and vacationing, spending on recreation and entertainment are most likely to be reduced under budget constraints. | MORE »

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Companies Overlooking Online Customer Feedback

Most consumers are willing to tell businesses if they receive poor service, whether it’s by e-mail or social media, despite many not believing that companies take notice of—or care about—the feedback. | MORE »

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CR Reporting Rises Among Top 100 U.S. Companies

The number of top 100 U.S. companies reporting corporate responsibility initiatives has risen 11%, with more than a third of them reporting financial gains from their CR initiatives. | MORE »

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Twitter Watch: Child Abuse Scandal Leaves Penn State’s Rep in Tatters

PeopleBrowsr, on behalf of PR News, samples nearly half a million tweets related Penn State’s scandal. | MORE »

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Twitter Watch: Child Abuse Scandal Leaves Penn State’s Rep in Tatters

PeopleBrowsr, on behalf of PR News, samples nearly half a million tweets related Penn State’s scandal. | MORE »

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