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PR News/Cision Study: PR Pros Favor Twitter for Media Relations

Despite the growing popularity of social networks, the e-mailing of press releases is not abating. | MORE »

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PR News/Cision Study: PR Pros Favor Twitter for Media Relations

Despite the growing popularity of social networks, the e-mailing of press releases is not abating. | MORE »

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Digital Watch: Editing Wikipedia Posts a ‘Sticky’ Business

Changing a brand’s or client’s Wikipedia page to a PR pro’s liking has always been a tricky business. | MORE »

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Digital Watch: Editing Wikipedia Posts a ‘Sticky’ Business

Changing a brand’s or client’s Wikipedia page to a PR pro’s liking has always been a tricky business. | MORE »

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Media Analysis Is Incomplete Without Human Intervention

Yes, modern technology can help tremendously in gathering media clips and placements, but human analysis is still essential to gauging media sentiment. | MORE »

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Media Analysis Is Incomplete Without Human Intervention

Yes, modern technology can help tremendously in gathering media clips and placements, but human analysis is still essential to gauging media sentiment. | MORE »

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Millennials Say Lives Enriched by Social Media Bonds

Millennial consumers are not only more likely to explore brands’ presence on social networks than other generational groups, they are so more likely to believe their social media connections better their lives. | MORE »

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Millennials Say Lives Enriched by Social Media Bonds

Millennial consumers are not only more likely to explore brands’ presence on social networks than other generational groups, they are so more likely to believe their social media connections better their lives. | MORE »

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Executives: Employee-Produced Videos Are Good for the Business Because…

Two-thirds of C-suite executives believe that employee-created videos can capture human capital and knowledge more easily within an organization. | MORE »

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Executives: Employee-Produced Videos Are Good for the Business Because…

Two-thirds of C-suite executives believe that employee-created videos can capture human capital and knowledge more easily within an organization. | MORE »

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