In order to get a client op-ed published on a significant op-ed page, on a major website or in a key trade publication, you need good strategy, substance and timing.
PR is inherently a tool for building a great reputation, and a strong corporate reputation is increasingly a PR responsibility.
Winner: John McInerney, Ruder Finn As SVP of Consumer Marketing for Ruder Finn, John McInerney has spearheaded a number of integrated digital and social campaigns for leading brands across industries. For example, he led an… Continued
Winner: Nebo Agency – Nebo Helps Brands Help People Through Its Human-Centered Approach to PR and Marketing Nebo began with just two employees in 2004 when brothers Brian Easter and Adam Harrell decided to bring… Continued
It’s hard to compete with a huge news story when you’re trying to pitch your brand’s message to the media. Here are some tips to deal with the unexpected.