PR Insiders

Nostalgia’s Favorite Time of Year: Tips for Pitching During the Holiday Season

December 20th, 2012 by

Henson Consulting’s Anitra Schulte provides three tips on how to enjoy a merry holiday pitching season.

6 Tips for Getting the Most Out of a Freelance Writer

December 17th, 2012 by

Managing a freelance writer, if done correctly, can be a cost-effective way to develop high-quality press materials in a hurry.

CEO Missteps: 6 Steps to Maintaining Stakeholder Trust

December 11th, 2012 by

As a PR executive, what would you do if your company or client CEO has a personal blunder that went public?

21 Ways Competent Account Handling Can Help Prevent Unnecessary Crises

December 4th, 2012 by

PR agency veteran Arthur Solomon provides best practices for crisis prevention and how to best prepare a client for an interview.

5 Steps for Finding a Balance in PR Work and Life

November 27th, 2012 by

Carrie Fox   For many public relations professionals, finding balance in our business is like finding the Holy Grail. The nature of this industry requires that we be "on" all the time, even when we’re… Continued

9 Reasons to Make a Career Move

November 20th, 2012 by

Whether its consistently crying on Sunday nights or opportunity knocking on your door, sometimes PR professionals simply need to move on in their career.

No Business Is Too Small for Workplace Violence

November 13th, 2012 by

No one wants to think about workplace violence happening in their company, but there are five things communicators can do to prepare for the unthinkable.

The Election Ends With a Victory for PR

November 7th, 2012 by

The role of online PR was particularly important during the 2012 presidential election, and PR outlets will be able to leverage its data and insights for weeks to come.

3 Lessons on How a Broadcast Never Tells the Whole Story

November 6th, 2012 by

When Matt Lauer interviewed Salmon Rushdie on the Today Show, it illuminated three lessons that must be remembered when working with broadcast outlets.

5 Rewards (and Realities) of Running a Small PR Agency

October 23rd, 2012 by

Small agencies can enjoy flexibility and a different type of talent cultivation compared to their large counterparts. They also require fearlessness and tenacity.