PR Insiders

Beyond Grammar: 7 Essential Elements of Effective PR Writing

September 13th, 2012 by

The In-House Writers’ Andrew Hindes says that while proper grammar is always a must, there are seven other essential elements of good PR writing that help make press materials clearer.

Working on Political PR Accounts Can Expand Your Horizons

September 6th, 2012 by

PR veteran Arthur Solomon presents 15 lessons learned from working on political PR accounts.

Working on Political PR Accounts Can Expand Your Horizons

September 6th, 2012 by

PR veteran Arthur Solomon presents 15 lessons learned from working on political PR accounts.

What an Internet Startup Can Teach the Corporate World About Crisis Communication

August 30th, 2012 by

Author Paul Smith describes how a finance pro used open and honest communication to navigate the stickiest of situations: a payroll shortage.

What an Internet Startup Can Teach the Corporate World About Crisis Communication

August 30th, 2012 by

Author Paul Smith describes how a finance pro used open and honest communication to navigate the stickiest of situations: a payroll shortage.

Building a Stronger Online Presence Through PR Efforts

August 28th, 2012 by

WebiMax founder Kenneth Wisnefski reveals how recent changes in Google’s algorithms have made public relations an even more important component of digital marketing.

Building a Stronger Online Presence Through PR Efforts

August 28th, 2012 by

WebiMax founder Kenneth Wisnefski reveals how recent changes in Google’s algorithms have made public relations an even more important component of digital marketing.

The PR ROI Challenge

August 23rd, 2012 by

Effective PR measurement requires a long-term, strategic vision, says Ford Kanzler of PR Savvy.

The PR ROI Challenge

August 23rd, 2012 by

Effective PR measurement requires a long-term, strategic vision, says Ford Kanzler of PR Savvy.

16 Tips for PR Agency Newbies

August 21st, 2012 by

PR veteran Arthur Solomon offers words of advice for those who are entering the PR agency world.