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Recalling Daniel Edelman: 4 Lessons Learned From a PR Titan

Ned Barnett provides four lessons that the he learned from competing against the legendary Daniel J. Edelman. | MORE »

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The PR Pro’s Guide to Successful Surveys — a Checklist

A well-engineered survey can be an excellent vehicle for generating media opportunities and gathering data to support your organization’s key messages. | MORE »

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Teach Your Clients Well: 5 Ways PR Pros Must Think Like Teachers

Although PR pros may not be grading math problems or reading through essays, here are five ways life as a communicator is akin to that of a teacher. | MORE »

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Public Affairs: How 2012′s Gains in Process May Play Out in 2013

2012 was weak on intensive policy debates, but public affairs communicators were given a chance to fine-tune tools that influence opinion and drive action. | MORE »

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8 Tips for Communicating During Times of Change

As we enter 2013, and all the potential change that this year could bring for business, here are tips to remember if and when you must relay difficult news to important audiences. | MORE »

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5 Tips for a Successful Company, Product Launch 

LEWIS PR’s Clinton Karr provides a five-step roadmap for these critical launches. | MORE »

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Prediction for 2013: Your Data Will Be Hacked

You need to make the case now to senior leaders that cyber hacking is not an if, but a when situation. | MORE »

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Nostalgia’s Favorite Time of Year: Tips for Pitching During the Holiday Season

Henson Consulting’s Anitra Schulte provides three tips on how to enjoy a merry holiday pitching season. | MORE »

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6 Tips for Getting the Most Out of a Freelance Writer

Managing a freelance writer, if done correctly, can be a cost-effective way to develop high-quality press materials in a hurry. | MORE »

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CEO Missteps: 6 Steps to Maintaining Stakeholder Trust

As a PR executive, what would you do if your company or client CEO has a personal blunder that went public? | MORE »

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