PR Agencies

myths

We Need to Dispel These 5 PR Myths

August 24th, 2015 by

Search the term “hires a PR firm” on any given day and you’ll find a fresh news story about a company hiring a PR firm to handle a crisis. Shocking news! Stop the presses! How dare they revert to PR! Why is it still newsworthy when PR is called to the rescue or joins a […]

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The PR Pro’s Survival Guide

August 24th, 2015 by

PR is considered one of the most stressful jobs one can get. Here are some tips on how to stay happy on the job – even during the most stressful times.

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How an Agency and its Partner Convinced Social Media to #GetNaked

August 21st, 2015 by

With eye-opening imagery and cheeky messaging in hand, the partners set out on social media to relay the importance of regular skin screenings to the digital public.

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‘PR’ Stands for ‘Public Relations,’ in Case Your CEO Forgot

August 20th, 2015 by

Subway must want this year to end quickly. Jared Fogle, the company-created celebrity spokesperson, this week agreed to plead guilty of traveling to engage in illicit sexual conduct with a minor and the distribution and receipt of child pornography, according to the Associated Press. Sales were already falling. Now, with Fogle’s child pornography case, Subway […]

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5 Skills For Better Strategic Communications

August 19th, 2015 by

Here are some tips that are not only helpful for those in PR, but are mandatory to compete in today’s workplace as a good manager and successful employee.

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PR News Taps Journalist Seth Arenstein to Lead Premium Content Strategy

August 18th, 2015 by

Veteran journalist Seth Arenstein has been named editor of PR News’ cornerstone weekly premium publication and will lead the media brand’s premium content products.

Week in PR

August 18th, 2015 by

Writing The Right Thing: How many lessons can brands and PR pros learn from Bic South Africa’s recent social media blunder?

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5 Reasons Why Your Company Needs to Hire a PR Firm

August 17th, 2015 by

There is no single greater value to a company than having people talk about it. If you’ve pondered the reasons why you might need a PR firm, here are five good reasons why you definitely do.

How PR Can Take Ownership of Integrated Brand Communications

August 17th, 2015 by

Now PR agencies call themselves integrated communications firms. The transition is subtle, but it says a lot about the evolution of PR.

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How an Entire City Was Rebranded on a Shoestring Budget

August 14th, 2015 by

Nebo Agency and its partners set out to alter the perception of Atlanta to reflect the cultural, technological and financial powerhouse that it is.