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2014 PR News Agency Elite Awards: Marketing to Latinos

October 10th, 2014 by

Winner: 5W Public Relations – IMUSA 5W PR crafted a campaign for IMUSA that attracted its main consumer demographic during a key brand holiday, Hispanic Heritage Month. Their innovative approach to pushing IMUSA on the… Continued

2014 PR News Agency Elite Awards: Internal Communications

October 10th, 2014 by

Winner: Waggener Edstrom Ignites Employee Engagement and Communication On the heels of an explosive period of growth that took the agency to four new markets in three years and swelled the staff to 865 employees… Continued

2014 PR News Agency Elite Awards: Digital/Social Media

October 10th, 2014 by

Winner: Finn Partners Digital Finn Partners’ growing digital/social team has shown measured success in independent analytics-driven campaigns for large consumer brands like Hyundai, as well as highly regulated clients such as Blue Cross Blue Shield.… Continued

2014 PR News Agency Elite Awards: Crisis Management

October 10th, 2014 by

Winner: MassMedia Corporate Communications – Nevada Health CO-OP The Nevada Health CO-OP, Nevada’s only nonprofit health insurance provider on the Silver State Health Insurance Exchange, faced a full-blown PR crisis in late 2013 when the… Continued

2014 PR News Agency Elite Awards: Content Marketing

October 10th, 2014 by

Winner: Idea Grove Idea Grove’s work focuses on the three core goals of awareness through PR and social media outreach, engagement driven by high quality custom content and conversion—turning a lead into a subscriber. Idea… Continued

2014 PR News Agency Elite Awards: Consumer Marketing

October 10th, 2014 by

Winner: Zeno Group – Kia Reveals “The Truth” in Super Bowl XLVIII In its fifth consecutive year as a Super Bowl advertiser, Kia Motors introduced viewers to its first-ever luxury sedan in a spot titled… Continued

2014 PR News Agency Elite Awards: Community Relations/Volunteer Programs

October 10th, 2014 by

Winner: Weber Shandwick – Impact Project Weber Shandwick’s Impact Project was created from the agency’s desire to increase its reputation as a good global citizen and make a positive community impact within areas that provide… Continued

2014 PR News Agency Elite Awards: Community Relations

October 10th, 2014 by

Winner: Marina Maher Communications Marina Maher Communications celebrated the agency’s 30th anniversary in 2013, and wanted to celebrate in a big way. As MMC was founded by a woman, has a specialty in marketing to… Continued

2014 PR News Agency Elite Awards: Cause Marketing

October 10th, 2014 by

Winner: Cone Communications – Designing for Social, Brand and Business Return Cone Communications paired with Johnson & Johnson to attack the unique challenge of promoting sustainability in the healthcare industry—a sector that generates nearly 6… Continued

2014 PR News Agency Elite Awards: Business to Business

October 10th, 2014 by

Winner: Hirsch Bedner Associates (HBA) – Murphy O’Brien Public Relations When the founder of Hirsch Bedner Associates, Michael Bedner, moved over to chairman of the board and new co-CEOs Ian Carr and Rene Gross Kaerskov… Continued