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2009 PR News CSR Awards, Honorable Mentions: Sustainability/CSR Report

SAP AG Solutions for Today… and Tomorrow SAP, the world’s leading provider of business software, published its first sustainability report in 2008 as a way of providing a better understanding of the company’s vision and … | MORE »

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2009 PR News CSR Award: Product Design/Redesign

OSRAM SYLVANIA and Weber Shandwick for SYLVANIA Micro-Mini: All Green Hands on Deck! Thanks to the green revolution that has infiltrated consumer consciousness, there has been an surge in the usage of energy-efficient compact fluorescent … | MORE »

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2009 PR News CSR Awards, Honorable Mentions: Employee Volunteer Program

Blue Cross & Blue Shield of Rhode Island ­ Blue Angel Employee Volunteer Program The BCBSRI’s Blue Angel program is dedicated to making a difference in the Rhode Island community. While the company provides paid … | MORE »

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2009 PR News CSR Award: CSR People of the Year

JEFF GLUECK, Chief Marketing Officer, Travelocity.com Several years ago, in light of the consumer attention on global warming, Travelocity employees began asking what their company would do in relation to global warming. With Jeff Glueck, … | MORE »

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2009 PR News CSR Awards, Honorable Mentions: Stakeholder Engagement

Diageo North America and Forum Strategies & Communications for DrinkIQ Rather than "just saying no," Diageo North America and Forum Strategies & Communications initiated DrinkIQ, a global resource designed to promote responsible drinking and to … | MORE »

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2009 PR News CSR Award: Philanthropy Communications

Bank of America and RF|Binder Partners for Neighborhood Excellence Initiative Since being founded in 2004 to recognize and reward those achieving excellence in their community building efforts, Bank of America’s Neighborhood Excellence Initiative (NEI) rewarded … | MORE »

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2009 PR News CSR Awards, Honorable Mentions: Employee Relations

Delta Dental of Colorado Gives Back Rather than hogging the limelight on their 50th anniversary in Colorado, Delta Dental used the occasion to spread the wealth to local charities. Each employee was allotted $1,000 to … | MORE »

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It is Easy Being Green

It’s not easy being green, says Kermit the Frog. We hear you; you’re running a hotel and have enough on your plate. Being green just seems like a lot of hard work for nothing. Actually, … | MORE »

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What do the Media Want From a Business Interview?

One of the biggest mistakes that business people make in any interview is that they assume they are speaking to a business audience.  In reality, even when you get booked on CNBC, or interviewed for … | MORE »

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The Art of Preparation

You’ve all probably heard one of the following statement s from a CEO or executive who’s getting ready to face the media: “I don’t need to spend time preparing for an interview. I do my … | MORE »

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