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Facebook: Will it Pay to Stay on Top?

Over the past five years, Cameron and Tyler Winklevoss, along with Divya Narendra, have been accusing Facebook "creator" Mark Zuckerberg of stealing the source code, design and business plan for Faceboook from them. The two sides of the … | MORE »

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A NYT Radio Station PR Nightmare

The classical New York Times-owned radio station WQXR has rejected an ad by a prominent New York Jewish group. The American Jewish Committee (AJC) claims that the station pulled a 60-second commentary about bombings carried … | MORE »

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Bayer Awards Grant to Science Education Program

The Bayer USA Foundation recentlly announced that it has awarded a $135,000 grant to ASSET Inc. (Achieving Student Success through Excellence in Teaching), the science education reform program Bayer helped to create in Southwest Pennsylvania … | MORE »

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The CRO Offers Members Enhanced Access to Corporate Responsibility Reports

CRO (Corporate Responsibility Officer), a unit of business media publisher Crossing Media, has begun providing enhanced access to CRO member companies’ corporate responsibility and sustainability reports through a content partnership with the U.K.’s CorporateRegister.com, which … | MORE »

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Tip Sheet: Optimizing Speaking Engagements: 7 Ways to Build a Corporate Speakers Bureau

By Lori Zetlin & Jeanne Tee Ask any VP of corporate communications what she/he is doing to secure executive speaking opportunities, and the overwhelming response will be "not enough." A savvy communications executive knows the … | MORE »

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Google, Yahoo and MySpace Create OpenSocial Foundation

The Yahoo, MySpace, Google have announced that they plan to form the OpenSocial Foundation to ensure the neutrality of OpenSocial as an open, community-governed specification for building social applications across the web. The OpenSocial Foundation … | MORE »

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Online Video Book Reviews By Kids A PR Triple Threat

StoryTubes invites 1st-6th graders to post video book reviews for nationwide competition to offer an exciting way for kids to talk about their favorite books. This is a PR win-win-win: A great way for the … | MORE »

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Digital Content for Women: A Different Story?

Yet another digital media conference took place this morning in New York discussing how to create digital content and how to monetize that content. But this conference had an interesting twist: the focus was specifically … | MORE »

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Chew On This: Online Video Platforms Are The New Watercooler

If you thought primetime television fell between the evening hours of 7 and 10, think again. Judging from the "video snacking" trend that’s sweeping through offices across the country, lunchtime is the new primetime, so … | MORE »

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Gen Y Says, ‘Talk To Us;’

"Wooing Generation Y," this new breed of young and talented workers is demanding that executives rethink their plans of action – and interaction. This point is driven home by a recent study conducted by SelectMinds, … | MORE »

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