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Quick Study: Public Dismisses Government, Looks to Corporations For Help; People Prefer Prolonged Polka to Losing Social Media

August 13th, 2012 by

â–¶ Americans Show Little Trust in Government, More Trust in Corporations: The 2012 Public Affairs Pulse Survey, released by the Public Affairs Council, finds that 41% of Americans say have “some” or “a lot” of… Continued

Quick Study: Public Dismisses Government, Looks to Corporations For Help; People Prefer Prolonged Polka to Losing Social Media

August 13th, 2012 by

â–¶ Americans Show Little Trust in Government, More Trust in Corporations: The 2012 Public Affairs Pulse Survey, released by the Public Affairs Council, finds that 41% of Americans say have “some” or “a lot” of… Continued

How to Gain Credibility—From Blog to eBook

August 13th, 2012 by

There’s something about being a published author that give instant credibility to the author. Here’s how to write and publish an eBook while repurposing the content for numerous other platforms.

How to Gain Credibility—From Blog to eBook

August 13th, 2012 by

There’s something about being a published author that give instant credibility to the author. Here’s how to write and publish an eBook while repurposing the content for numerous other platforms.

PR Pressure Cooker: Balance, Boundaries Key in Handling Stress

August 13th, 2012 by

Thanks to the 24/7, social media-fueled PR environment, the pressures of PR have never been greater.

Tip Sheet: Advise Your CEO to Take the Social Plunge

August 13th, 2012 by

Research shows that the public is more receptive to a company whose CEO is on social media. So what’s taking your CEO so long?

Tip Sheet: Advise Your CEO to Take the Social Plunge

August 13th, 2012 by

Research shows that the public is more receptive to a company whose CEO is on social media. So what’s taking your CEO so long?

5 Tips for Measuring Your Facebook Efforts

August 13th, 2012 by

Sourcefire’s Dan Gould provides five tips for producing and reporting meaningful metrics for your Facebook efforts.

Case Study: Rocky Mountain High: PR Puts the Pedal to the Pavement In Executing a Multi-Stage, 500-Mile Pro Cycling Race

August 13th, 2012 by

After a 25-year absence, professional cycling returned to Colorado, backed by a fully integrated event campaign featuring media relations, social media and a popular digital app.

5 Tips for Measuring Your Facebook Efforts

August 13th, 2012 by

Sourcefire’s Dan Gould provides five tips for producing and reporting meaningful metrics for your Facebook efforts.