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7 Steps to Taking Your Media Measurement to the Global Stage

August 29th, 2011 by

Don’t be overwhelmed by keeping tabs on your media coverage on a worldwide basis—follow these steps instead.

Quick Study: Aflac, Disney Included in Most Engaged Workplaces; Cyber-Attacks Among Social Networks Increase

August 29th, 2011 by

â–¶ Most Engaged Workplaces: I Love Rewards, an employee rewards and recognition company, announced its 50 Most Engaged Workplaces awards, recognizing employers that display leadership and innovation in engaging their employees. Eight elements are judged:… Continued

Quick Study: Aflac, Disney Included in Most Engaged Workplaces; Cyber-Attacks Among Social Networks Increase

August 29th, 2011 by

â–¶ Most Engaged Workplaces: I Love Rewards, an employee rewards and recognition company, announced its 50 Most Engaged Workplaces awards, recognizing employers that display leadership and innovation in engaging their employees. Eight elements are judged:… Continued

How to Double Your Web Site, Double Your Voice

August 29th, 2011 by

Building a second Web site may conjure fear and loathing, but there are certain advantages as communications challenges multiply and grow more complex.

Case Study: Real Estate B2B Breaks Ground for Mobile App With Internal Team Before Digging in With Industry Media

August 29th, 2011 by

While mobile apps are developed primarily for the B2C space, a professional services B2B has thought outside the box, developing and promoting an app of its own—with great results.

Case Study: Real Estate B2B Breaks Ground for Mobile App With Internal Team Before Digging in With Industry Media

August 29th, 2011 by

While mobile apps are developed primarily for the B2C space, a professional services B2B has thought outside the box, developing and promoting an app of its own—with great results.

Did Qantas Let Twitter Contest Go Too Far?

August 29th, 2011 by

Qantas Airlines was looking to create buzz around their sponsored rugby team, the Wallabies, as it played for a championship. What they got though, was unwanted buzz for a Twitter contest.

Looking for PR Magic? Pull Some Political Strategies Out of Your Hat

August 29th, 2011 by

Looking to engineer a grassroots campaign? Here are three proven strategies from the political comms front that you can use.

Planning for a Mobile App? Get Ready for Some Techie-Talk

August 29th, 2011 by

Levick Strategic Communications VP Patrick Kerley prescribes five steps for PR pros to follow when developing apps on behalf of clients or organizations.

Looking for PR Magic? Pull Some Political Strategies Out of Your Hat

August 29th, 2011 by

Looking to engineer a grassroots campaign? Here are three proven strategies from the political comms front that you can use.