Topics

image_pdfimage_print

How PR Can Lead by Example to Promote Workplace Wellness for Mental Health

March 14th, 2023 by

The topic of mental health transcends politics…and how it should be addressed needs to be normalized.

This colorful flat illustration depicts digital accessibility, a design of technology products or environments helping people with various disabilities use of the service, product or function

How Your Brand’s Digital Accessibility Can Impact its Reputation

March 14th, 2023 by

In this brief Q&A, we caught up with Matisse Hamel-Nelis, VP of Communications, AbleDocs to discuss how a brand’s digital accessibility can impact its reputation.

Crisis Management business concept as a tightrope walker walking out of a confused tangled chaos of wires breaking free to a clear path of risk opportunity as a metaphor for managing organizations.

How to Level with Clients in Crisis

March 13th, 2023 by

Our author points to some traditional crisis response tactics that he believes no longer work, and provides alternative advice for clients in crisis.

How Boston’s TD Garden Fits into a Bank’s Corporate Narrative

March 13th, 2023 by

In addition to extending naming rights to Boston’s Garden, TD Bank has committed more than $15 million in community programming. PRNEWS recently spoke to John Pluhowski, Chief Communications Officer for Corporate & Public Affairs at TD Bank, about the deal and how it fits into the bank’s larger corporate narrative.

PR Roundup: Adidas Considers Product, Walgreens Faces Backlash and International Women’s Day Passes

March 9th, 2023 by

This week, we take a look at how some major company news can impact brand reputation. Plus, were this year’s campaigns for International Women’s Day a hit or miss?

Flat style modern web infographic icons collage. Concept for business teamwork, brainstorming,

Considerations for Launching a Specialty Practice

March 9th, 2023 by

One way many agencies continue to foster growth is through the launch of specialty practices. Feeling the push to diversify? PRNEWS talked to agencies who have done so successfully and provided advice on how and when to launch a specialty practice. 

Tina Kozak on PRNEWS Live

[VIDEO] PRNEWS Live Discusses Women’s Paths to Leadership on International Women’s Day

March 8th, 2023 by

PRNEWS Live welcomed Tina Kozak, the first woman CEO of Franco, in its 59-year history, to discuss women in PR leadership on International Women’s Day. 

pen, calculator and paper with graph

Amid Economic Uncertainty, Brands Must Keep DEI Budgets Top of Mind

March 8th, 2023 by

Cutting back on DEI budgets will not provide significant cost savings during economic uncertainty. For most companies, DEI budgets pale in comparison to other departments. Instead, our author provides other cost-savings measures.

"our ethics" stamp

With New Chair, PRSA Continues Focus on Ethics, DEI

March 7th, 2023 by

In this Q&A, we asked Michelle Egan, PRSA’s new chair, about member concerns around chatGPT, the priority PRSA places on ethics, and the steps PRSA has taken to diversify its membership and the industry.

burlap on which lie forbidden books bound by a chain of metal

Book Bans Threaten Diversity, Equity and Inclusion Progress

March 7th, 2023 by

The very idea of book bans is counterintuitive to the PR profession, our author writes.