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2011 Platinum PR Awards: PSA

Winner: U.S. Census Bureau – 2010 Census Greg Biffle PSA As part of its effort to reach NASCAR fans—a traditionally hard-to-count audience—the U.S. Census Bureau hired driver Greg Biffle for one of its national public … | MORE »

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2011 Platinum PR Awards: Crisis Management

Winner: Deveney Communication – Louisiana Office of Tourism BP Oil Spill Response On April 20, 2010, an explosion and oil leak devastated tourism in the Gulf Coast region. By July 15 the leak was capped, … | MORE »

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2011 Platinum PR Awards: Pro Bono

Winner: GLOBALHealthPR & Spectrum The Progeria Research Foundation – A Needle in the Haystack: ‘Find the other 150’ Progeria, one of the world’s most rare diseases, causes children to age prematurely and affects 54 children … | MORE »

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Beyond the White Paper: Effective Content Deployment to Maximize Your Investment

Convince and Convert’s Jay Baer and other content strategists discuss how best to deploy your marketing content. | MORE »

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Top 10 Tips for Making the Move To Mobile App Development

Richard Ouyang, associate director of digital strategies at Peppercom Digital, offers 10 concepts PR pros need to understand to become well-versed in mobile application development. | MORE »

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How to Create Visually Striking Infographics

Infographics, which use rich data to form a captivating piece of visual communication, haven taken the PR world by storm lately. Two infographics experts provide steps for visually engaging readers through compelling data and graphics. | MORE »

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U.S. Millennials Gloomier on Future Than Global Peers

Despite maintaining a generally grim outlook on the future of their country compared to their global peers, the majority U.S. millennials agree that the Internet has opened up greater business prospects for their generation. | MORE »

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How to Create Visually Striking Infographics

Infographics, which use rich data to form a captivating piece of visual communication, haven taken the PR world by storm lately. Two infographics experts provide steps for visually engaging readers through compelling data and graphics. | MORE »

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Bad Online Reviews Change Minds of 4 of 5 Consumers

Consumers’ purchase decisions are influenced more than ever by online product reviews, blogs and articles, with both positive and negative information swaying uncertain buyers in each direction. | MORE »

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Why PR Pros Need to Use Infographics

Looking to wow editors, secure major coverage and create a viral sensation? Here’s why you should incorporate infographics into your PR strategy today to help you reach your communications goals. | MORE »

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