Topics

Correct Press Credentialing: It’s All About the Details 

August 15th, 2012 by

KOM Sports president Steve Brunner provides five credentialing tips.

Public Dismisses Government, Looks to Corporations For Help

August 14th, 2012 by

The 2012 Public Affairs Pulse Survey shows that less than half of Americans trust the government to solve the nation’s most important problems.

Public Dismisses Government, Looks to Corporations For Help

August 14th, 2012 by

The 2012 Public Affairs Pulse Survey shows that less than half of Americans trust the government to solve the nation’s most important problems.

Tip Sheet: Advise Your CEO to Take the Social Plunge

August 13th, 2012 by

Research shows that the public is more receptive to a company whose CEO is on social media. So what’s taking your CEO so long?

Tip Sheet: Advise Your CEO to Take the Social Plunge

August 13th, 2012 by

Research shows that the public is more receptive to a company whose CEO is on social media. So what’s taking your CEO so long?

5 Tips for Measuring Your Facebook Efforts

August 13th, 2012 by

Sourcefire’s Dan Gould provides five tips for producing and reporting meaningful metrics for your Facebook efforts.

Case Study: Rocky Mountain High: PR Puts the Pedal to the Pavement In Executing a Multi-Stage, 500-Mile Pro Cycling Race

August 13th, 2012 by

After a 25-year absence, professional cycling returned to Colorado, backed by a fully integrated event campaign featuring media relations, social media and a popular digital app.

5 Tips for Measuring Your Facebook Efforts

August 13th, 2012 by

Sourcefire’s Dan Gould provides five tips for producing and reporting meaningful metrics for your Facebook efforts.

Media Watch: Journalists Demand More Visuals

August 13th, 2012 by

While more than half of journalists surveyed by PressFeed say images are important in pitches, just 4% of PR pros think visuals are important to reporters.

Media Watch: Journalists Demand More Visuals

August 13th, 2012 by

While more than half of journalists surveyed by PressFeed say images are important in pitches, just 4% of PR pros think visuals are important to reporters.