When it comes to messaging around the crash of the financial system and its ongoing reform battles, PR pros need to understand the complicated issues and boil them down for public consumption.
Lew Rakowsky, director of marketing and stakeholder engagement at Coppervale Enterprises, lays out five elemental guidelines for going green.
Capt. Dave Werner of the U.S. Navy Office of Information and Tracy Johnson of Booz Allen Hamilton offer some tips for using social media during a crisis.
Pharmaceutical giant Novartis’ comprehensive CSR package features partnerships with groups like the World Health Organization and IBM in order to fight malaria, tuberculosis and leprosy through its access-to-medicine programs.
CA Technologies chose Earth Day 2010 to launch its company-wide volunteer program, inspiring employees to participate in activities across the globe helping local nonprofits and earning the company significant environmentally-focused coverage.
Winner: Hunton & Williams LLP and Jaffe PR – Privacy Blog Influences Global Privacy and Data Security Developments On Dec. 1, 2010, when the U.S. Federal Trade Commission released a long-awaited report proposing a new …
Winner: Tom Buckmaster, President, Honeywell Hometown Solutions, Honeywell International Under Tom Buckmaster’s watch, Honeywell Hometown Solutions has become a leader among agencies nationwide in the CSR space. Buckmaster focuses Honeywell’s community outreach and philanthropic efforts on …
2011 CSR Awards: Overall Leader in CSR Practices – Organization with between 10,000 and 25,000 Employees
With over 40 CSR initiatives in 2010 supporting education, environmental awareness, health and wellness and citizenship, Viacom practices what its Corporate Responsibility Council preaches: citizenship and charitable efforts.
Winner: Duane Morris – Duane Morris Alumni Program Looking to tap a distinguished alumni network of more than 2,000 legal pros for business leads and valuable networking connections, in 2010 law firm Duane Morris created …
International Paper and the World Food Programme’s Coins 4 Kids program provided nutritious meals to 72,000 children in Nairobi each school day.