Topics

Toyota Moves Fast With Latest Recall, But Fumbles Initial Response

October 11th, 2012 by

First rule in managing the fallout from a product recall: Get your facts straight.

Facebook ‘Wants’ a New Kind of Engagement

October 11th, 2012 by

Facebook is testing a new "want" button with seven major retailers.

Five Communications Tips for Managing a Brand’s Presence On Yelp

October 10th, 2012 by

Yelp is now built into Apple’s maps application, placing the customer-review site in front of millions of users worldwide. That’s why communicators should know how to best manage their brand’s presence.

Five Communications Tips for Managing a Brand’s Presence On Yelp

October 10th, 2012 by

Yelp is now built into Apple’s maps application, placing the customer-review site in front of millions of users worldwide. That’s why communicators should know how to best manage their brand’s presence.

CEOs Say Digital Drives Revenue, with Mobile Out Front

October 10th, 2012 by

Half of all CEOs surveyed believe digital will increase their overall revenues and margins by at least 10% within the next three years.

CEOs Say Digital Drives Revenue, with Mobile Out Front

October 10th, 2012 by

Half of all CEOs surveyed believe digital will increase their overall revenues and margins by at least 10% within the next three years.

PR Shutterbugs: 10 Must-Follow Brands on Instagram 

October 9th, 2012 by

These 10 brands will have you itching to see their latest post, and just might percolate some ideas of your own for using Instagram for your brand.

PR Shutterbugs: 10 Must-Follow Brands on Instagram 

October 9th, 2012 by

These 10 brands will have you itching to see their latest post, and just might percolate some ideas of your own for using Instagram for your brand.

Pin-ching Pennies? 10 Pinterest Tips for Small Businesses

October 9th, 2012 by

The following 10 tips can help small businesses create emotional connections and add depth and personality to their products on Pinterest—for free.

Pin-ching Pennies? 10 Pinterest Tips for Small Businesses

October 9th, 2012 by

The following 10 tips can help small businesses create emotional connections and add depth and personality to their products on Pinterest—for free.