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PR News Announces CSR Awards Finalists

Winners of the CSR Awards will be announced at a luncheon event on April 17 at the JW Marriott in Washington, D.C. | MORE »

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In a Bid for Transparency, Apple Unveils Its Latest Secret: Its Suppliers

Apple publicly disclosed its supplier list as well as a major supplier responsibility report in an effort to shed light on its corporate social responsibility practices. | MORE »

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For a Cost-Effective Way to Use Facebook, Be Active, Be Human

TerraCycle’s Albe Zakes and Sandy Won of the International Center for Research on Women provide some tips on Facebook strategies that won’t break the bank. | MORE »

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Twitter vs. Google’s ‘World’

For communicators, there’s no need to take sides in Twitter and Google’s recent clash over the latter’s new social search offering. | MORE »

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PR News Poll: Trade Shows Less Critical for Launching New Products

PR News asked its online community whether or not major trade show events like CES are as important for companies as they once were for introducing new products. | MORE »

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PR News Poll: Trade Shows Less Critical for Launching New Products

PR News asked its online community whether or not major trade show events like CES are as important for companies as they once were for introducing new products. | MORE »

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Google’s ‘Search Plus Your World’ Gives Leg Up to SEO-Savvy

Google’s newest search feature, Search plus Your World, was lauded and critiqued immediately after its launch—but what do the changes mean for PR pros? | MORE »

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Small and Medium-Size Businesses Keep Buzzing Over Social Media

Not only are local businesses increasingly embracing social media’s free aspects, they are also upping their spending on ads on social platforms. | MORE »

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The Do’s and Don’ts of Using Social Media in Crisis Communications

In this excerpt from PR News’ just published Employee Communications Guidebook Vol. 3, Red Ant communications manager Steph Yaguer offers some best practices in interacting with the public via social media during a crisis. | MORE »

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Get With the Click: Five Tips to Lift Your Newsletter Click Rates

Silverpop’s Arthur Hughes offers five ways to make your e-newsletter an immediate must-read. | MORE »

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