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Preparing for a Global PR Battle: Understand Cultures, Influencers

Access Communications’ Brian Regan provides four tips for conducting global media outreach. | MORE »

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An Opportunity for Pinkberry to Do Good

Pinkberry has distanced itself from its co-founder, who was arrested for assault with a deadly weapon—but there is a better way to take control of a negative news cycle. | MORE »

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Captivate’s Work/Life Balance Infographic

  Back to "How PR Can Feed the Data Journalism Pipeline" 

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Captivate’s Work/Life Balance Infographic

  Back to "How PR Can Feed the Data Journalism Pipeline" 

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How PR Can Feed the Data Journalism Pipeline

InkHouse Media + Marketing principal and co-founder Beth Monaghan provides tips on how to use proprietary and unique market data to gain media coverage. | MORE »

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How PR Can Feed the Data Journalism Pipeline

InkHouse Media + Marketing principal and co-founder Beth Monaghan provides tips on how to use proprietary and unique market data to gain media coverage. | MORE »

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Community Papers Preferred Source of Local News

Don’t forget about local beats when pitching stories, as smaller communities continue to embrace their local newspapers. | MORE »

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Case Study: Mining its Database for Bad Buzzwords, LinkedIn Raises Its Profile with a Seamless Global Media Relations Effort

With the goals of engaging customers and creating awareness around its brand, LinkedIn used its data-gathering capabilities to develop a clever hook with the media. | MORE »

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Social Signals Become More Critical for SEO Efforts in 2012  

Tweet this: For their SEO efforts, communicators will pay more attention to social signals in 2012 compared to 2011. | MORE »

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Social Signals Become More Critical for SEO Efforts in 2012  

Tweet this: For their SEO efforts, communicators will pay more attention to social signals in 2012 compared to 2011. | MORE »

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