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2011 CSR Awards: Workplace Innovation

Deloitte brought fun sustainability concepts to employees’ children and their friends from New York City to India through a bevy of interactive surveys, tips and green projects. | MORE »

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2011 CSR Awards: Environmental Stewardship

The Walt Disney Company’s Corporate Citizenship team tapped stars like Miley Cyrus and the Jonas Brothers to inspire kids to adopt sustainable practices in their daily lives as part of its Friends For Change: Project Green campaign. | MORE »

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2011 CSR Awards: Community Affairs

More than 13,000 students in grades K-2, 3-5 and 6-8 took up the
Siemens We Can Change the World Challenge to research an environmental issue and create a solution using Discovery Education’s Web-based curriculum tools. | MORE »

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2011 CSR Awards: Video Program

The Walt Disney Company put its own stars and First Lady Michelle Obama to work for its Magic of Healthy Living program, helping create a healthier generation of kids. | MORE »

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PR News Honors Winners of Legal PR Awards

Spanning digital PR, media relations, community relations and more, here are seven of the best legal PR initiatives from last year, feted at this year’s CSR Awards/Legal PR Awards luncheon in Washington, D.C. | MORE »

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Case Study: Twitter Connects Navy Sailors, Families and Fans—Proving There’s a Place for the Platform in the Military

The normally conservative U.S. Navy took a chance when it incorporated Twitter into its communications mix, but by being authentic, @NavyNews proved to be a successful communications outlet. | MORE »

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How to Punch Up Your Social Media Copy

Don’t make social media all about "me"; base your postings on interesting information for others to share online. Here are five ways to keep from being a social media bore. | MORE »

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Three Green Building Blocks: C-Suite Buy-In, Training, Employee Enthusiasm

As consensus-building experts, communications pros are uniquely qualified to help their organizations get started with sustainability programs. | MORE »

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Setting PR Objectives: Forget About Complexities and Dive Right In

Formulating clear, concise PR objectives may sound easy, but there are stakeholder, research and measurement barriers to navigate along the way. | MORE »

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In Public Relations, Looks Aren’t Everything (But They Sure Can Help)

As a PR professional, looking good and dressing appropriately is critical to getting your messages across. Here’s some tips on how to dress smartly, without breaking the bank. | MORE »

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