The golden age of data journalism is creating huge opportunities for PR teams that can convince senior managers and their clients to share salient stats that help quantify a trend and set the brand apart. But how?
As the lines between PR and marketing blur, C-level execs increasingly are pushing the two disciplines to collaborate, particularly on the all-important digital front.
PR execs go to a lot of trouble to create what they hope is engaging content. But if they fail to do as much as possible to make sure it’s found via search engines, what’s the point?
Today’s PR internships are more competitive than ever. Here are some valuable tips to spend that uncertain time as an intern to your advantage.
PR agency support is vital for forward-thinking businesses, providing an external solution for just about every communications need.
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