Case Study: The UN Foundation’s Shot@Life Campaign Mobilizes U.S. Moms to Fight Vaccine-Preventable Childhood Diseases
The Foundation enlisted APCO Worldwide to help in the cause, which included conducting extensive research to building a brand that galvanized American mothers to join the fight against vaccine-preventable
Case Study: Exhibition Hockey Match Makes For Great Icing on the PR Cake For Ronald McDonald House Charities
The exhibition game was successful because it possessed an “air of authenticity,” which hockey fans could appreciate.
Winner: UN Foundation Public Affairs Team, United Nations FoundationThe United Nations Foundation, which builds public-private partnerships to address world problems and broadens support for the United Nations through advocacy and public outreach, has a public …
Nominees in 26 nonprofit communications categories will gather on March 11 at the National Press Club in Washington, D.C.
With social activism more popular than ever with the younger workforce, companies are turning to volunteerism to push their CSR agendas.
Case Study: Three-Tiered Media Relations Strategy Slingshots NASCAR Foundation From Pit Row to Pole Position
Aggressive pitching around the NASCAR Unites kickoff event, car wash fundraisers and a prestigious award helped raise more than $1 million for children’s charities.