Nonprofit PR


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PR News to Honor the Best in Nonprofit Communications

Nominees in 26 nonprofit communications categories will gather on March 11 at the National Press Club in Washington, D.C. | MORE »

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With CSR in the Mainstream, Companies Look to Leverage Employee Volunteers

With social activism more popular than ever with the younger workforce, companies are turning to volunteerism to push their CSR agendas. | MORE »

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As Social Media Evolves, Facebook May Hold the Most Promise for the Future

Facebook allows consumers to help shape a brand’s narrative. What could be better than that? | MORE »

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Case Study: Three-Tiered Media Relations Strategy Slingshots NASCAR Foundation From Pit Row to Pole Position

Aggressive pitching around the NASCAR Unites kickoff event, car wash fundraisers and a prestigious award helped raise more than $1 million for children’s charities. | MORE »

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Charting the Industry: Nonprofits Slow to Use Social Media Tools

While social media is transforming how nonprofits communicate with stakeholders, many organizations lack the digital tools to properly manage their social platforms. | MORE »

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Case Study: PR Packs a Punch With Spokesperson Laila Ali in Knockout Campaign for the American Kidney Fund

Cone Communications was faced with a big challenge for the American Kidney Fund’s Pair Up effort: How do you get noticed amid the clutter of health messages that bombards the public daily? | MORE »

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Case Study: Scholastic Gets an ‘A’ for Building Awareness of Art & Writing Awards Program as It Approaches 90th Year

Year in and year out Scholastic and the Alliance for Young Artists & Writers refine and retool the PR campaign for an annual awards program that launched in 1923. | MORE »

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Case Study: Barefoot Wine & Bubbly Shows Its Heart and ‘Sole’ Through Beach Cleanup Partnership and Media Outreach

Teaming with the Surfrider Foundation, a wine and spirits company—and Hunter PR—mobilized thousands of volunteers across the country to prove that yes, life really is a clean beach. | MORE »

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Case Study: Extensive Media Relations Effort Makes Wreath Campaign at Arlington National Cemetery a Success

A series of targeted press releases and a direct mail piece helped drive top-tier media national coverage of Wreaths Across America’s campaign. | MORE »

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Case Study: We Hold This Truth… ‘Innovation’ Effort Drives Fans in Person and Online to Declare on the Dotted Line

The Consumer Electronics Association’s Declaration of Innovation movement grew its Facebook community tenfold. | MORE »

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