The Friday news dump has turned into a match ready to light your worst news on fire.
Media Relations
The Friday News Dump Is Counter-Productive in the Social Media Age
October 19th, 2023 by Sean O'LearyBuild Your Media Relationships by Making Journalists’ Jobs Easier
October 16th, 2023 by Matt PetterutoIf you’re an experienced PR pro, you know that the journalism industry is changing at a rapid pace. In turn, journalists continue to face a growing number of challenges that have made their jobs increasingly… Continued
Why Local Journalism Is Key to Winning Campaigns
October 13th, 2023 by Nick FultonOftentimes, reaching everyday people does not mean the front page of The Washington Post; instead, it means local news and local radio, and it means empowering local voices.
How To Protect Your Client From Headline-Seeking Reporters
October 10th, 2023 by Arthur SolomonConsider these lessons learned when preparing your client for an interview with reporters.
PR & Marketing Lessons from Coach Prime
October 9th, 2023 by José SuárezWe could all learn a few crucial PR and marketing lessons from Deion Sanders, aka Coach Prime.
Developing Your Stakeholders as Trusted Sources
October 6th, 2023 by Nicole SchumanMedia experts provided several guidelines to follow when it comes to developing your clients and stakeholders as top-of-mind sources for media.
Data Roundup: Gen Z Journalists, Rejecting RTO, CCO Responsibilities Grow
October 4th, 2023 by PRNEWSThis month’s data roundup takes a look at where young journalists are looking for sources, communications workers exploring the flexibility of freelance and the continually expanding role of the Chief Communications Officer.
Why Some Organizations are Missing Out on the Potential of Press Releases
September 27th, 2023 by Lucia BarbatoIf you’re at an organization that is trying to squeeze the communications purse strings, here are 5 things to remember when planning and budgeting for press releases.
Keeping Up with the Latest Industry Trends
August 31st, 2023 by Jen BersonWhat do AI, data, Substack and DEI all have in common? They are some of the most important industry trends to be aware of at the moment, according to our author.
Tools, Updates to Save Time on Media Outreach
August 16th, 2023 by PRNEWSPRNEWS rounded up a few media relations-related tools and updates that have come out in recent weeks to help communicators save time.