A Time magazine cover photo of a woman breast-feeding her nearly four-year-old son quickly became an Internet sensation, and boosted Time’s subscriptions.
Media Relations
Time Magazine’s Perfect Publicity Ploy
May 11th, 2012 by Bill MiltenbergA Time magazine cover photo of a woman breast-feeding her nearly four-year-old son quickly became an Internet sensation, and boosted Time’s subscriptions.
Bad Client Barometer: 4 Red Flags to Protect Your Agency
May 11th, 2012 by Scott Van CampPR agency veteran Ned Barnett says that when an agency has inherent philosophical differences between a potential client, it shouldn’t take them on.
Showing Off Your CEO? Get to Know Their Personal Story First
May 10th, 2012 by Scott Van CampHumanizing a CEO and relating her or his background to the vision of a company is a proven formula for success.
Showing Off Your CEO? Get to Know Their Personal Story First
May 10th, 2012 by Scott Van CampHumanizing a CEO and relating her or his background to the vision of a company is a proven formula for success.
Bio Hazards: 9 Mistakes to Avoid When Writing a Professional Bio
May 8th, 2012 by Andrew HindesWhether you’re a PR pro crafting a brief bio for a client, senior executive or for yourself, following these essential tips will make the job easier—and improve the results.
Bio Hazards: 9 Mistakes to Avoid When Writing a Professional Bio
May 8th, 2012 by Andrew HindesWhether you’re a PR pro crafting a brief bio for a client, senior executive or for yourself, following these essential tips will make the job easier—and improve the results.
How to Prevent Event Snafus With Proper Planning
May 7th, 2012 by Amy RussAnticipating potential hurdles and creating functional backup plans are keys to overcoming on-site event problems—which are almost guaranteed to happen at large-scale events.
Media Relationships a Big Factor in Taking on Controversial Clients
May 7th, 2012 by Scott Van CampThree PR agency heads discuss the issues that come into play when deciding whether or not to take on a controversial client.
Media Relationships a Big Factor in Taking on Controversial Clients
May 7th, 2012 by Scott Van CampThree PR agency heads discuss the issues that come into play when deciding whether or not to take on a controversial client.