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Boeing’s Brian Ames will share details about how his team measures its progress in meeting strategic communications objectives on Nov. 18 in Chicago at PR News’ Measurement Conference.
It’s a fair assumption that integrating PR and marketing is a good way to achieve long-term business results.
Sometimes a survey stands alone. Its data is acknowledged and then placed on a shelf to gather dust. Last week’s PRSA Foundation study of the attitudes of young Black and Hispanic PR professionals is meant to kick off a larger effort.
Having open channels of communication from company down to employee may be important, but having efficient ways to listen to employees is absolutely essential.
As a writer, your goal is to break the boundaries of your own voice, so you can write with a fresh perspective.
Each year, we survey thousands of team members to gauge their satisfaction with internal communications.