Internal Communication


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PR Pros’ Top 5 Pet Peeves

At PR News, we often write about how to stay on the good side of people like journalists or consumers. Yesterday, we decided to ask what really grinds your gears, as communications professionals.  | MORE »

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When C-Level Execs’ Personal Beliefs Compromise The Brand

Soon after the U.S. Supreme Court in June ruled the Defense of Marriage Act unconstitutional, Chick-fil-A President-COO Dan Cathy chimed in on his Twitter account about the decision. | MORE »

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McDonald’s Offers its Employees Budget Tips But They Aren’t ‘Lovin’ It’

In an effort to bolster its employee relations program, McDonald’s launched a microsite aimed at helping staffers balance their finances. The seemingly positive gesture has, however, backfired on the fast-food giant because the budget is unrealistic and suggests employees should seek a second job. | MORE »

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3 PR Superheroes, Just In Time for Comic-Con 2013

The photos of costumed Comic-Con attendees made us wonder what otherworldly protagonists communicators need the most. Here’s what we came up with. | MORE »

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Why Highly Regulated Industries Need PR Specialists

Career communicators will invariably say their skills and expertise are highly transferable. That is 100% true—with one exception.  | MORE »

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5 Moments of Pure PR Joy

There are a handful of occasions in every communicator’s life where things couldn’t be better, whether it’s an encouraging pat the back from the CEO or a much-deserved raise. For PR pros, here are some of those milestones.  | MORE »

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More Evidence Linking Reputation to the Bottom Line; Engaging Employees May Have Just Gotten a Bit Tougher

A bad reputation can cost you dearly. Office workers lost some confidence in Q1. | MORE »

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Top Brands Offer a Roadmap For Communicating With Rank-and-File

It’s more complicated than ever to provide the information that employees need to know. New research from Gallup tells us that there are a lot of “zombies” in the work force. According to Gallup, 70% of employees are emotionally disconnected at work while 20% are so disengaged that they spread discontent to other employees and customers. | MORE »

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Being Global Starts With Being Bicoastal

There are differences between the East and West coasts of America. In the current business climate, being global starts with being bicoastal. | MORE »

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PR Pros Should Stress Big Picture To Boost C-Suite Use of Social Media

For PR pros, telling the social story to an anti-social CEO is easier today than it was five years ago, but still has some pitfalls. Even the most digitally savvy CEOs can focus on the wrong metrics. | MORE »

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