Internal Communication


avatar

A Few Things About San Francisco

At PR News we’re pretty excited about our Feb. 16 Digital PR/Social Media Summit. Yes, we know we’ve got a great lineup of presenters: Ashley Dillon of Southwest Airlines, Stacy Green of Mashable, Sally Falkow … | MORE »

Tags: , | Comments Off

avatar

Facebook’s Message to Investors: Look to the Stars

Facebook has been sending a loud and clear message to investors: Pay more attention to the value it will provide over the long term, and don’t get too caught up in how big it opens … | MORE »

Tags: | Comments Off

avatar

As Google+ Grows, Early Adopters Reveal Brand-Page Best Practices

The new year brings a sense of optimism to PR professionals, as budgets are set, programs are under way and that new iPad is now full of great apps. But this new year also brings … | MORE »

Tags: | Comments Off

avatar

Forget the Controlled Town Hall, Employees Have the Social Floor

The rapid adoption of the use of social media in employee communications begs a provocative question: Have internal PR practitioners become community managers? | MORE »

Comments Off

avatar

Case Study: We Hold This Truth… Innovation Effort Drives Fans in Person and Online to Declare on the Dotted Line

Leveraging the Fourth of July and the Constitution, the CEA created a declaration of its own. When the Declaration of Independence was signed on July 4, 1776, the 13 American colonies had already been at war | MORE »

Tags: , , , | Comments Off

avatar

Need a Powerful Army of Advocates? Think ‘Inside’ the Box

Just as the role and definition of a journalist is changing today’s hyper-communication environment, an organization’s internal advocates can and should be groomed to help serve as company storytellers. | MORE »

Comments Off

avatar

Management POV: Communications and the Revolving Executive Door

When senior executive transitions occur, it’s up to the communications team to guide the exit and maintain confidence among executives, employees, shareholders and the media. | MORE »

Comments Off

avatar

When the Unthinkable Happens: Nine Steps to Dealing With Workplace Violence

What can PR professionals do when violence strikes at work? Empathy and transparency both come to mind. | MORE »

Comments Off

avatar

Tip Sheet: Four Reasons to Be Antisocial on Social Networks

While social media is now becoming integrated into just about every PR pro’s comms arsenal, there are situations in which the use of social platforms should be shunned. | MORE »

1 Comment

avatar

CaseStudy: Hyperactive Story Mining and Aggressive Media Relations Drive General Motors’ Brand Resurgence

Compelling stories collected internally and a revved-up online media hub have helped GM change perceptions after its government bailout in 2009. | MORE »

Comments Off