Internal Communication

5 Bad Management Habits That Can Lead to PR Crises

February 23rd, 2015 by

A poorly managed organization—particularly one in which employees are discouraged from raising legitimate concerns—is ripe for PR crises that could adversely impact a company, its employees, customers, investors and other stakeholders.

Toxins as Relationship-Killers

February 23rd, 2015 by

Just like a virus, relationship toxins can’t be quickly eradicated once they’re in your brain; however, they’re susceptible to inoculation. Once you know they exist, you can build natural defenses to prevent them from taking root in the future.

Communication Tips to Keep Staff Churn at Bay

February 23rd, 2015 by

We have to think about the real implications of staff turnover. We all know that it costs more to recruit, replace and retrain people, and that we should have kept that person from bolting in the first place. So what are some talent-retention strategies that may get your stars to stay?

4 Ways to Clarify Your Social Media Policy

February 17th, 2015 by

As social media has seeped into virtually every aspect of business communications, PR pros are on the hook to explain what is (and isn’t) fair game when it comes to employees’ use of social channels during office hours.

The Williams Affair: A Teachable Moment for PR

February 16th, 2015 by

From a PR perspective, NBC seemed to flub things from the get-go, allowing Williams to tell the public that he was punishing himself.

Storytelling: Key to Engaging Investors

February 16th, 2015 by

By consistently telling an authentic story, you will make it difficult for activists to mischaracterize you later.

My ‘Pivotal Moment’

February 16th, 2015 by

“The principle that has guided me over my career is a belief in developing meaningful relationships.”

Job One: A Solid Foundation

February 16th, 2015 by

Jamie DePeau, CMO of Lincoln Financial Group, in partnership with colleagues, has played a significant role in helping to dismantle the company’s silos.

The 12-Step Method…to Jargon-Free PR Writing

February 16th, 2015 by

Much has been written about the importance of eliminating jargon and buzzwords. Yet we continue to have a difficult time weaning ourselves from jargon and corporatespeak.

Google Boosts Visual Storytelling, Adds Illustrations to Search

February 10th, 2015 by

It’s another sign for communicators that if they want to extend their reach—and spike their brand’s Google rankings—they’re going to have to add more visual storytelling to their messaging.