Internal Communication


avatar

The Power of PowerPoint as a PR Tool

Did you know that PowerPoint is used at an estimated frequency of 350 times per second? With that statistic in mind, how many meetings have you sat in while three (or more) colleagues huddle around the clicker, trying to bring up the right slide? | MORE »

1 Comment

avatar

Bezos Letter Announcing Purchase of the Post Holds Some Lessons for PR Pros

Amazon founder Jeff Bezos just added a new chapter to his already formidable legacy. The Internet tycoon on Monday announced that he will buy the Washington Post for $250 million, ending the Graham family’s 80-year ownership of the daily newspaper. | MORE »

Comments Off

avatar

4 Essentials for Communications that Connect with Any Audience

The opening session of the PR News Writing Boot Camp kicked off with quotes from some of the great ones—not public relations superstars, mind you, but literary geniuses such as Sylvia Plath, Herman Melville and Gabriel García Márquez. | MORE »

Comments Off

avatar

Media Changes Force Agencies To Rethink Their Client Relationships

Eric Morgenstern, president-CEO of Morningstar Communications , had just finished a client meeting at Blue Cross Blue Shield of Kansas City last week when he went over to the company’s kitchen, opened the | MORE »

Comments Off

avatar

Women Weigh in On Biggest Work Obstacles

Women dominate the PR industry everywhere but the executive level. However, a lack of women in the C-Suite is a problem not isolated to the communication field. | MORE »

Comments Off

avatar

Coca-Cola’s Lawyers Claim Consumers Are Dumb To Believe Vitaminwater is Healthy

A four-year-old lawsuit concerning the false advertising of Vitaminwater as a health drink continues to cause problems for Coca-Cola. The soft drink giant’s legal team has argued from the beginning that: “no consumer could reasonably be misled into thinking Vitaminwater was a healthy beverage.”  | MORE »

1 Comment

avatar

How To Tell A Good Story and Inspire Your Audiences

Not long ago I returned from three weeks traveling through India by myself. While planning this eight-city adventure, a voice inside my head kept telling me I was nuts: India?  | MORE »

Comments Off

avatar

Treating PR Like a Business: It’s the Primary Way to Land More Business Unit Maximum Character Count 65

Midsummer is the perfect time for public relations and communications-agency owners and leaders to evaluate their companies’ achievements over the past six months. Many will review work product, staff performance, and new business wins, as well as client results and satisfaction. | MORE »

3 Comments

avatar

5 Things to Consider to Keep Your Company Off a ‘Worst’ List

Maintaining a satisfactory work environment is not only an ethical practice, but also a way to help craft a quality external image. 24/7 Wall St. recently released its list of America’s worst companies to work for and identified nine exceptionally bad corporate work environments. | MORE »

Comments Off

avatar

Beyond Hearing: The Role of Listening in Communication Success

Personally, most of us know that communication is more about listening than talking. As marketers and corporate communicators, however, our professional training has too often driven us to think of our job as the science of monitoring, followed by the art of persuasion. | MORE »

Comments Off