Internal Communication

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Team Rubicon

Team Rubicon’s PR Efforts Fuel Progress for the Veteran-Led Organization

May 22nd, 2020 by

As we’ve all learned during crisis, outcomes for progress trend higher when we work together, rather than in silos or on individual endeavors. In honor of Memorial Day, PRNEWS talked with Team Rubicon, a veteran-led non-profit that serves communities by mobilizing veterans and civilians to help people prepare, respond and recover from disasters and humanitarian crises.

Communications to Play Large Role in Restaurants Reopening

May 20th, 2020 by

With all 50 states reopening in some fashion today, many people are wondering when it will be safe to eat out again. In this first of a series about reopening various industries, we examine the role communications will play. In the case of reopening restaurants and other eateries, communication will be key.

Why Zoom Should Not Be Used for Everything, Particularly Layoffs

May 14th, 2020 by

It seems that no industry can escape coronavirus economic fallout, with the gig economy especially feeling the pain. As citizens shift their daily activities to become more home-centered, rideshare services like Uber and Lyft see… Continued

agency contract

Three Ways COVID-19 is Reshaping PR Agencies

May 12th, 2020 by

As the pandemic continues, PR agencies are rethinking how they structure their business, looking at their staffing models and contract templates. Three trends have emerged that can keep agencies above water.

How Internal Communications is Evolving During the Pandemic

May 11th, 2020 by

Coronavirus is changing so many things, internal communications included, argues Jesse Hamlin, who runs corporate communications at Avalara, the global tax firm. As the pandemic continues, internal communicators will need to monitor the needs of employees so messaging can adapt to the changing conditions.

How to Create a Communications Plan for Reopening

May 8th, 2020 by

With reopening touching so many industries, there is no one-size-fits-all communications strategy. But communicators will be left holding the mic, responsible for over-communicating policies and practices to employees, customers and other stakeholders. Here are tips to help.

Coronavirus Amplifies The Focus on Fake News…and Laughter

May 7th, 2020 by

Fake news is not a new phenomenon. Its proliferation during the pandemic, though, when life and death are at stake, has elevated the issue to a new level. As a result, Hill + Knowlton’s (US) new analytics chief John Gillooly believes verifying data will be hot after the pandemic subsides. He also thinks it’s important for people to laugh now. Even for data analysts.

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Internal Communication Tips to Help Navigate COVID-19

May 5th, 2020 by

Internal communication has become critically important as 90 percent of Americans are homebound. Here are four tips that can propel your internal communication effort during coronavirus and at other times.

A Critical Moment: Stakeholders Will Remember Brands’ Pandemic Communications and Actions

May 5th, 2020 by

It’s a useful coincidence that the PRSA chief also is a veteran healthcare communicator. After our initial visit with T. Garland Stansell during the very early moments of the coronavirus outbreak, we thought it was time to ask him how he thinks communicators are doing now, two months into the pandemic. The actions taken and message sent will linger in the public’s mind long after the pandemic subsides, he says.

Advice for Leaders Who’ve Discovered Their Vulnerable Side: Explain Your New Approach

May 5th, 2020 by

As part of our coronavirus interview series, we spoke with Miri Rodriguez, the award-winning storyteller. Known for her work with Microsoft and as an advisor to Adobe and Walmart, among others, we discussed what stories are breaking through during coronavirus. We also wondered how leaders who’ve not shown an empathetic side previously, can adopt a more human approach during the pandemic.