Users want to connect with real people on social media. The best Twitter authors engage audiences with a mix of practicality, promotion and diversion.
Being a part of a global PR agency is a double-edged sword for a young professional: It is both freeing and intimidating. The career possibilities are endless and therein lies the dilemma.
Finding your brand’s voice on Twitter requires understanding the expectations of your audience and having a firm grip on your organization’s identity and purpose.
Bad news for Target shoppers this week as it was revealed that hackers might have compromised around 40 million credit and debit card accounts.
With the recent release of updates to its search algorithm, Google has adjusted PageRank, the fundamental paradigm for determining website visibility.