At the PRSA Conference, John Deveney of Deveney Communication discussed trends and advancements in crisis response and suggested that communicators keep an eye on the Occupy Wall Street movement.
Digital & Technology
The 1-2 Advertising/PR Punch: Integrated, Knockout Comms Strategies Revealed
October 17th, 2011 by PRNEWSAs these examples of great PR paired with ad campaigns attest, PR is not simply a support mechanism for advertising, it’s a critical driver for brand awareness.
The 1-2 Advertising/PR Punch: Integrated, Knockout Comms Strategies Revealed
October 17th, 2011 by PRNEWSAs these examples of great PR paired with ad campaigns attest, PR is not simply a support mechanism for advertising, it’s a critical driver for brand awareness.
Tip Sheet: Four Reasons to Be Antisocial on Social Networks
October 17th, 2011 by Beth HaikenWhile social media is now becoming integrated into just about every PR pro’s comms arsenal, there are situations in which the use of social platforms should be shunned.
Tip Sheet: Four Reasons to Be Antisocial on Social Networks
October 17th, 2011 by Beth HaikenWhile social media is now becoming integrated into just about every PR pro’s comms arsenal, there are situations in which the use of social platforms should be shunned.
Are Communications Execs Losing Interest in Social Media?
October 17th, 2011 by PRNEWSA new study shows that the percentage of comms directors who engage with stakeholders and review social media conversations about their brands is down from last year.
iPad Optimization: Make Your Site Ready for the ‘Middle’ Screen
October 17th, 2011 by PRNEWSMaking your Web site mobile-ready does not mean it’s ready for tablets as well as phones. Here’s the skinny on site readiness for the iPad.
Data Point: The Top Corporate Citizens And Their Presence on Facebook
October 17th, 2011 by PRNEWSPR News follows just how much the public "likes" the top 50 companies in CSR on Facebook.
Data Point: The Top Corporate Citizens And Their Presence on Facebook
October 17th, 2011 by PRNEWSPR News follows just how much the public "likes" the top 50 companies in CSR on Facebook.
Charting the Industry: Digital Execs Stuck on Stale Social Metrics
October 17th, 2011 by PRNEWSSenior digital execs across the globe are using ineffective social media metrics such as "page views" to show social returns.