Digital & Technology

Thanks to Deion Sanders, we now have a new standard for the most indefensible use of Twitter.

Thanks to Deion Sanders, we now have a new standard for the most indefensible use of Twitter.

Yes, modern technology can help tremendously in gathering media clips and placements, but human analysis is still essential to gauging media sentiment.

Yes, modern technology can help tremendously in gathering media clips and placements, but human analysis is still essential to gauging media sentiment.

Facebook’s Timeline and the meteoric rise in popularity of Pinterest and Instagram have brought visuals to the fore in social media.

Facebook’s Timeline and the meteoric rise in popularity of Pinterest and Instagram have brought visuals to the fore in social media.

The lesson from the purging of some 800 questionable tweets by Mitt Romney spokesperson Richard Grenell: "Funny" is in the eye of the tweeter.

The lesson from the purging of some 800 questionable tweets by Mitt Romney spokesperson Richard Grenell: "Funny" is in the eye of the tweeter.

Discovery Communications’ Amber Harris, who will speak at PR News’ Social Media Summit/Taste of Tech two-day event in June in New York, shares Facebook engagement tips.

Millennial consumers are not only more likely to explore brands’ presence on social networks than other generational groups, they are so more likely to believe their social media connections better their lives.