Digital PR

2011 Platinum PR Awards: Online Communications

September 14th, 2011 by

Winner: NEI and Burson-Marsteller – Digital Crisis Management for U.S. Nuclear Industry during Japan Crisis In the immediate aftermath of the devastating March 2011 earthquake in Japan, American public opinion shifted from 57% in support… Continued

2011 Platinum PR Awards: Influencer Communications

September 14th, 2011 by

Winner: Intel and Ogilvy Public Relations Worldwide – Intel Advisors To help consumers become aware of the importance of Intel processors and other Intel technology innovations, the Intel Advisors board was devised in December 2010… Continued

Beyond the White Paper: Effective Content Deployment to Maximize Your Investment

September 13th, 2011 by

Convince and Convert’s Jay Baer and other content strategists discuss how best to deploy your marketing content.

How to Create Visually Striking Infographics

September 12th, 2011 by

Infographics, which use rich data to form a captivating piece of visual communication, haven taken the PR world by storm lately. Two infographics experts provide steps for visually engaging readers through compelling data and graphics.

How to Create Visually Striking Infographics

September 12th, 2011 by

Infographics, which use rich data to form a captivating piece of visual communication, haven taken the PR world by storm lately. Two infographics experts provide steps for visually engaging readers through compelling data and graphics.

As Honda and Toyota Drive Social Media Efforts, Who Gets the Higher Mark?

September 12th, 2011 by

APCO Worldwide’s David Wescott evaluates the the success of Toyota’s and Honda’s 2012 social media campaigns based on six factors that help determine what makes a company successful in social media and worth supporting.

Why PR Pros Need to Use Infographics

September 12th, 2011 by

Looking to wow editors, secure major coverage and create a viral sensation? Here’s why you should incorporate infographics into your PR strategy today to help you reach your communications goals.

As Honda and Toyota Drive Social Media Efforts, Who Gets the Higher Mark?

September 12th, 2011 by

APCO Worldwide’s David Wescott evaluates the the success of Toyota’s and Honda’s 2012 social media campaigns based on six factors that help determine what makes a company successful in social media and worth supporting.

Why PR Pros Need to Use Infographics

September 12th, 2011 by

Looking to wow editors, secure major coverage and create a viral sensation? Here’s why you should incorporate infographics into your PR strategy today to help you reach your communications goals.

Top 10 Tips for Making the Move To Mobile App Development

September 12th, 2011 by

Richard Ouyang, associate director of digital strategies at Peppercom Digital, offers 10 concepts PR pros need to understand to become well-versed in mobile application development.