Digital PR

After an oil disaster, how do you alter the public’s perception that your state is unfit to visit? For starters, Deveney Communication and the Lousiana Office of Tourism rallied more than 1,100 tourism-related partners to get the positive word out.

After an oil disaster, how do you alter the public’s perception that your state is unfit to visit? For starters, Deveney Communication and the Lousiana Office of Tourism rallied more than 1,100 tourism-related partners to get the positive word out.

The Netflix CEO puts the blame on his own "arrogance" for the poor communication around pricing and service changes. But is that enough to stem the tide of canceled subscriptions to the service?

The Netflix CEO puts the blame on his own "arrogance" for the poor communication around pricing and service changes. But is that enough to stem the tide of canceled subscriptions to the service?

David Bell, social media practice director at Haynes and Boone, LLP, provides five things to consider when writing a cease-and-desist letter in the age of social media.

David Bell, social media practice director at Haynes and Boone, LLP, provides five things to consider when writing a cease-and-desist letter in the age of social media.

Tweet this: Twitter share buttons, seen on more than 40% of the Web’s top 10,000 sites, generate seven times the social media mentions than sites that do not.

More and more B2B organizations are turning to game technology to build skills, knowledge and drive customer and/or employee participation.

With its new formal social media policy, the NHL aims to mitigate some of the risks involved with players and operations staff embracing social media.

Communications and marketing executives from Cleveland’s major sports teams offer insights on the importance of using digital content to engage fans while at the same time managing risk.