Digital & Technology

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Facebook and Microsoft Unveil Additional Ways to Reach Consumers

May 11th, 2012 by

In advance of Facebook’s IPO, two new offerings expand its ability to help brands reach and connect with consumers.

Showing Off Your CEO? Get to Know Their Personal Story First

May 10th, 2012 by

Humanizing a CEO and relating her or his background to the vision of a company is a proven formula for success.

Showing Off Your CEO? Get to Know Their Personal Story First

May 10th, 2012 by

Humanizing a CEO and relating her or his background to the vision of a company is a proven formula for success.

Pinterest Stress? New Plug-In May Be What the Doctor Ordered

May 10th, 2012 by

Content providers on WordPress can now auto-pin their pages to Pinterest and track statistics related to their pinning efforts.

Pinterest Stress? New Plug-In May Be What the Doctor Ordered

May 10th, 2012 by

Content providers on WordPress can now auto-pin their pages to Pinterest and track statistics related to their pinning efforts.

Lockheed Martin Takes Happy Flight on Twitter During ’60 Minutes’

May 9th, 2012 by

While 60 Minutes was revealing a big problem with its F-22 fighter jet, Lockheed Martin posted upbeat facts about the plane on Twitter.

Key to Feel-Good Social Media: Prompting Self-Disclosures

May 9th, 2012 by

New Harvard research indicates that sharing one’s own opinions and attitudes on social networks taps into the brain’s pleasure center.

Key to Feel-Good Social Media: Prompting Self-Disclosures

May 9th, 2012 by

New Harvard research indicates that sharing one’s own opinions and attitudes on social networks taps into the brain’s pleasure center.

Lockheed Martin Takes Happy Flight on Twitter During ’60 Minutes’

May 9th, 2012 by

While 60 Minutes was revealing a big problem with its F-22 fighter jet, Lockheed Martin posted upbeat facts about the plane on Twitter.

Facebook Accelerates Transformation Into a Mobile Gateway

May 8th, 2012 by

Facebook has revved up its mobile efforts, and market research indicates that to better reach consumers, your organization should do the same.