Digital & Technology

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How Journalists Work: 9 Perspectives From Around the Globe

June 19th, 2012 by

March Communications’ Martin Jones offers some tips for your global media relations efforts.

How Journalists Work: 9 Perspectives From Around the Globe

June 19th, 2012 by

March Communications’ Martin Jones offers some tips for your global media relations efforts.

Microsoft Tries to Out-Apple Apple

June 19th, 2012 by

In both its mystifying media tactics leading up to its June 18 event, and the Surface tablet it unveiled, Microsoft tried taking a bite out of Apple’s playbook.

Microsoft Tries to Out-Apple Apple

June 19th, 2012 by

In both its mystifying media tactics leading up to its June 18 event, and the Surface tablet it unveiled, Microsoft tried taking a bite out of Apple’s playbook.

Politics Driving Growing Trend of National Incivility

June 19th, 2012 by

Nearly seven in ten Americans expect the upcoming November election process to be uncivil.

Facebook Takes Aim at Twitter With Olympics Branded Page

June 18th, 2012 by

Facebook has created a branded event page that drives users to the individual pages of athletes, teams and sports.

Facebook Takes Aim at Twitter With Olympics Branded Page

June 18th, 2012 by

Facebook has created a branded event page that drives users to the individual pages of athletes, teams and sports.

Want Digital? Choice Between PR Agency and Pure-Play Digital Shop Is Anything But Clear

June 18th, 2012 by

Since the dawn of digital, a fight over who will serve clients—full-service PR agencies or digital/social specialist firms—has been raging. Here corporate and agency practitioners weigh in on both choices.

Want Digital? Choice Between PR Agency and Pure-Play Digital Shop Is Anything But Clear

June 18th, 2012 by

Since the dawn of digital, a fight over who will serve clients—full-service PR agencies or digital/social specialist firms—has been raging. Here corporate and agency practitioners weigh in on both choices.

Charting the Industry: Contests Move Fans Beyond ‘Like’ Phase

June 18th, 2012 by

In a study of its own Facebook and Twitter fans, Discovery Communications identifies what draws the social audience to the next critical steps of engagement.