The overarching theme of November 2011’s IABC/PRIME measurement conference? Research, measurement and evaluation capabilities are within reach and budget of all communicators.
Digital PR
YouTube Evolves Into a Communicator’s Medium
December 2nd, 2011 by PR NewsA new design for the popular video site means more social engagement opportunities for savvy PR pros.
Strategies for Engagement Shared at PR News’ Facebook Conference in D.C.
December 2nd, 2011 by PR NewsA wide range of social media experts offered tactics on increasing engagement, launching contests, tying social media to the bottom line and more at PR News’ Dec. 1 Facebook Conference.
How to Take an Online Conversation Offline
December 1st, 2011 by Lance KisslerNot all conversations between brands and their audiences should have the entire Web as an audience.
2011 PR People Awards – Social Media Professional of the Year
November 30th, 2011 by PR NewsPepsiCo’s Bonin Bough is a true believer in embedding digital into the DNA of all organizations.
2011 PR People Awards – Social Media Professional of the Year
November 30th, 2011 by PR NewsPepsiCo’s Bonin Bough is a true believer in embedding digital into the DNA of all organizations.
2011 PR People Awards – Blogger of the Year
November 30th, 2011 by PR NewsSteve Cody’s RepMan blog takes a humorous approach to reputation issues—no surprise, considering he moonlights as a stand-up comic.
2011 PR People Awards – Blogger of the Year
November 30th, 2011 by PR NewsSteve Cody’s RepMan blog takes a humorous approach to reputation issues—no surprise, considering he moonlights as a stand-up comic.
Facebook’s All Ears When It Comes to Privacy Complaints
November 30th, 2011 by PR NewsFacebook has revamped its approach to privacy issues, with more than 20 new tools and resources and two new privacy-based positions.
4 Do’s and 4 Don’ts of Using Facebook as a PR Tactic
November 28th, 2011 by PR NewsJason Winocour and Idil Cakim lay out four ways to boost your PR efforts on Facebook, and four pitfalls to avoid.