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You may think you’re in communications, but you’re really in inbox management.
After a disastrous 2012, ailing retail giant JCPenney is on a campaign to win back its customers.
Don’t totally abandon your existing strategies, but try to keep these five things in mind when you are pitching a story to an online publication.
Pinterest, says Erica Campbell Byrum, director of social media for Homes.com, is like fantasy football for women.
Watch the audience’s Vine videos from PR News’ Social Media Icon Awards on April 17 in New York City.
More than 200 seasoned communications professionals gathered at New York’s Grand Hyatt to advance their skills in using Facebook, Twitter, Pinterest and other social channels on behalf of their organizations.
Marcia W. DiStaso, Ph.D., provides 10 best pracitces for managing a brand’s Wikipedia page.
Communicators need to maintain the momentum by showing the C-suite how ‘earned media’ can deliver solid dividends
The percentage of agency revenue deriving from digital projects is projected to increase from 11% in 2011 to 13% in 2012.
In a new take on the new-media resume stunt, check out what Ivan Siric did to get recognized and (maybe) land his dream job on the “Daily Show.”
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