Digital & Technology

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Public Dismisses Government, Looks to Corporations For Help

August 14th, 2012 by

The 2012 Public Affairs Pulse Survey shows that less than half of Americans trust the government to solve the nation’s most important problems.

5 Tips for Measuring Your Facebook Efforts

August 13th, 2012 by

Sourcefire’s Dan Gould provides five tips for producing and reporting meaningful metrics for your Facebook efforts.

How to Gain Credibility—From Blog to eBook

August 13th, 2012 by

There’s something about being a published author that give instant credibility to the author. Here’s how to write and publish an eBook while repurposing the content for numerous other platforms.

How to Gain Credibility—From Blog to eBook

August 13th, 2012 by

There’s something about being a published author that give instant credibility to the author. Here’s how to write and publish an eBook while repurposing the content for numerous other platforms.

Tip Sheet: Advise Your CEO to Take the Social Plunge

August 13th, 2012 by

Research shows that the public is more receptive to a company whose CEO is on social media. So what’s taking your CEO so long?

Tip Sheet: Advise Your CEO to Take the Social Plunge

August 13th, 2012 by

Research shows that the public is more receptive to a company whose CEO is on social media. So what’s taking your CEO so long?

5 Tips for Measuring Your Facebook Efforts

August 13th, 2012 by

Sourcefire’s Dan Gould provides five tips for producing and reporting meaningful metrics for your Facebook efforts.

Address the ‘Me’ Questions: 5 Tips for Effective Management

August 8th, 2012 by

Fleishman-Hillard senior VP and employee communications pro Paul Vosloo gives five tips for successfully managing change within an organization.

Address the ‘Me’ Questions: 5 Tips for Effective Management

August 8th, 2012 by

Fleishman-Hillard senior VP and employee communications pro Paul Vosloo gives five tips for successfully managing change within an organization.

6 Reasons Why I Would Unsubscribe from Your E-Newsletter

August 7th, 2012 by

To inspire subscribers to open your e-mail newsletter—and to get them to remain a subscriber—make sure the content is about their needs and not yours.