Henson Consulting used its greatest asset, the talent and diversity of its staff, to create a blog that doubled site traffic and increased time spent on the site by an astounding 152%.
Digital & Technology
2012 Digital PR Awards: SEO
October 1st, 2012 by PRNEWSCRT/tanaka engineered a total turnaround for the Federation of Quebec Maple Syrup Producers/
2012 Digital PR Awards: Media Relations
October 1st, 2012 by PRNEWSAMD and Unilever both successfully worked with the media to help promote the upcoming release of new products.
2012 Digital PR Awards: Most Engaged/Online Community
October 1st, 2012 by PRNEWSCRT/tanaka hosted and sponsored stand-alone social media events to help frame DOCa Rioja as Spain’s most prominent wine region.
2012 Digital PR Awards: Location-Based Digital Campaign
October 1st, 2012 by PRNEWSThe Ritz Carlton’s "Let Us Stay With You" campaign on Foursquare not only delivered critical travel information to hotel guests on a hyper-local basis, it did so to an enormous audience, garnering over 250,000 check-ins.
2012 Digital PR Awards: Digital Marketing Campaign – $100K and Under
October 1st, 2012 by PRNEWSTo drive awareness among Australian moms about Kleenex Cottonelle and discuss sustainability, Ogilvy PR and KLeenex Cottonelle hosted a Pinterest-themed event.
2012 Digital PR Awards: WOW! Campaign
October 1st, 2012 by PRNEWSBWK and Linhart Public Relations made consumers say "wow" with two unique campaigns. One involving shaving and the other doodling.
2012 Digital PR Awards: E-Mail Newsletter
October 1st, 2012 by PRNEWSLook to bolster the readership of its established weekly e-newsletter, the Toy Industry Association redesigned the layout, highlighted social sharing links and increased the number of guest columns.
2012 Digital PR Awards: Blog
October 1st, 2012 by PRNEWSESPN’s public-facing corporate blog, Front Row, tells ESPN’s stories from the inside out.
2012 Digital PR Awards: Redesign/Relaunch of Site
October 1st, 2012 by PRNEWSThe NCCD revamped a poorly-designed Web site, turning it into a destination that fully captured an organization’s message.