Digital PR


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Kardashians Backlash: Is Occupy E! Next?

The Occupy movement is ushering in a new era of audience engagement, as the wellspring of anger in the general populace finds a new target—cable network E!. | MORE »

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PR News Q&A With Heineken USA’s Afdhel Aziz: The Sharability Factor of Facebook Contests

When launching a contest on Facebook, first ask yourself if the contest is likely to be shared by friends online, says Afdhel Aziz of Heineken USA. | MORE »

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PR News Q&A With Heineken USA’s Afdhel Aziz: The Sharability Factor of Facebook Contests

When launching a contest on Facebook, first ask yourself if the contest is likely to be shared by friends online, says Afdhel Aziz of Heineken USA. | MORE »

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NASA’s Tweetups Soar to Great Heights

Without the space shuttle program to regularly draw coverage, NASA puts its trust in Twitter and in the belief that if you see something cool, you will tell your friends. | MORE »

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Flesh Out the Real Deals: Follow the Five Rules of Influence

Gary Lee, CEO of mBLAST, provides five tips to cut through the clutter of the social Web and figure out who is influencing your market. | MORE »

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Twitter Watch: Child Abuse Scandal Leaves Penn State’s Rep in Tatters

PeopleBrowsr, on behalf of PR News, samples nearly half a million tweets related Penn State’s scandal. | MORE »

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Twitter Watch: Child Abuse Scandal Leaves Penn State’s Rep in Tatters

PeopleBrowsr, on behalf of PR News, samples nearly half a million tweets related Penn State’s scandal. | MORE »

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Case Study: Intel Amplifies Tech Brand Messaging, Gains Third-Party Credibility via Intel Advisors Influencer Group

Intel’s Advisor program puts key audience influencers at the forefront—helping Intel business units shape products and PR and marketing devise the right communications strategies. | MORE »

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Case Study: Intel Amplifies Tech Brand Messaging, Gains Third-Party Credibility via Intel Advisors Influencer Group

Intel’s Advisor program puts key audience influencers at the forefront—helping Intel business units shape products and PR and marketing devise the right communications strategies. | MORE »

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Tip Sheet: Content Fusion Keeps News Releases Alive

A bevy of digital platforms now enables you to tell your organization’s stories through the creation of a "storytelling ecosystem." | MORE »

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