Digital PR


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5 Tactics to Help You Eliminate Your SEO Blind Spot

Crafting the perfect message is not enough—PR pros must use SEO tactics to make those message visible on the Web. | MORE »

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Beware of Meaningless Social Media Numbers

Social Media Summit/Taste of Tech speaker Paull Young of charity: water advises PR pros to begin with senior leaders’ business goals when measuring results. | MORE »

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5 Tactics to Help You Eliminate Your SEO Blind Spot

Crafting the perfect message is not enough—PR pros must use SEO tactics to make those message visible on the Web. | MORE »

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Charting the Industry: Nonprofits Slow to Use Social Media Tools

While social media is transforming how nonprofits communicate with stakeholders, many organizations lack the digital tools to properly manage their social platforms. | MORE »

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Charting the Industry: Nonprofits Slow to Use Social Media Tools

While social media is transforming how nonprofits communicate with stakeholders, many organizations lack the digital tools to properly manage their social platforms. | MORE »

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Case Study: Full-Scale PR Campaign Helps Elmhurst Memorial Hospital Survive Transplant to New Facility

A fully integrated communications approach—including print, broadcast, digital and social media—drove thousands of people to the grand opening festivities of a suburban Chicago hospital. | MORE »

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10 Tips for Handling a Crisis on Twitter

Burson-Marsteller’s Dallas Lawrence lays out some Twitter to-do’s for managing a crisis. | MORE »

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Case Study: Full-Scale PR Campaign Helps Elmhurst Memorial Hospital Survive Transplant to New Facility

A fully integrated communications approach—including print, broadcast, digital and social media—drove thousands of people to the grand opening festivities of a suburban Chicago hospital. | MORE »

Comments Off

avatar

10 Tips for Handling a Crisis on Twitter

Burson-Marsteller’s Dallas Lawrence lays out some Twitter to-do’s for managing a crisis. | MORE »

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PR News/Cision Study: PR Pros Favor Twitter for Media Relations

Despite the growing popularity of social networks, the e-mailing of press releases is not abating. | MORE »

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