Digital & Technology

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Five Communications Tips for Managing a Brand’s Presence On Yelp

October 10th, 2012 by

Yelp is now built into Apple’s maps application, placing the customer-review site in front of millions of users worldwide. That’s why communicators should know how to best manage their brand’s presence.

CEOs Say Digital Drives Revenue, with Mobile Out Front

October 10th, 2012 by

Half of all CEOs surveyed believe digital will increase their overall revenues and margins by at least 10% within the next three years.

CEOs Say Digital Drives Revenue, with Mobile Out Front

October 10th, 2012 by

Half of all CEOs surveyed believe digital will increase their overall revenues and margins by at least 10% within the next three years.

Pin-ching Pennies? 10 Pinterest Tips for Small Businesses

October 9th, 2012 by

The following 10 tips can help small businesses create emotional connections and add depth and personality to their products on Pinterest—for free.

PR Shutterbugs: 10 Must-Follow Brands on Instagram 

October 9th, 2012 by

These 10 brands will have you itching to see their latest post, and just might percolate some ideas of your own for using Instagram for your brand.

PR Shutterbugs: 10 Must-Follow Brands on Instagram 

October 9th, 2012 by

These 10 brands will have you itching to see their latest post, and just might percolate some ideas of your own for using Instagram for your brand.

Pin-ching Pennies? 10 Pinterest Tips for Small Businesses

October 9th, 2012 by

The following 10 tips can help small businesses create emotional connections and add depth and personality to their products on Pinterest—for free.

B2B Communications: Blazing a Trail to Effective Social Media Starts with a Clear Map and Clear Goals

October 8th, 2012 by

You know the line: social media is just not for B2B companies. Well, here’s some prime social success stories that disprove that theory.

B2B Communications: Blazing a Trail to Effective Social Media Starts with a Clear Map and Clear Goals

October 8th, 2012 by

You know the line: social media is just not for B2B companies. Well, here’s some prime social success stories that disprove that theory.

10 Do’s and Don’ts for Writing Today’s News Release

October 8th, 2012 by

Let’s face it, the traditional news release isn’t what it used to be. It has evolved into a compelling digital/social document that provides journalists with what they need, when they need it.