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PR News Q&A With Priya Ramesh: Solving the Mysteries of Facebook’s News Feed and Recruiting Social Media Champions

The director of social media strategy at CRT/tanaka and PR News Facebook Conference presenter reveals the most common misconception communicators have about Facebook’s revamped News Feed. | MORE »

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Advances in Crisis Communications Tied to Social and Natural Upheavals 

At the PRSA Conference, John Deveney of Deveney Communication discussed trends and advancements in crisis response and suggested that communicators keep an eye on the Occupy Wall Street movement. | MORE »

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Tip Sheet: Four Reasons to Be Antisocial on Social Networks

While social media is now becoming integrated into just about every PR pro’s comms arsenal, there are situations in which the use of social platforms should be shunned. | MORE »

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Chris Brogan’s Measure of Social Media Success: When Your Followers Are Willing to Die for You

PRSA Conference keynoter Chris Brogan dared attendees to be "vicious, bold and daring" on social networks. | MORE »

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Social Media Guidelines Should Inspire Engagement, Not Restrict It

At the PRSA Conference, Priya Ramesh of CRT/tanaka and George Faulkner of IBM said that social media guidelines can empower employees if their wellspring is an organization’s culture and goals. | MORE »

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Data Point: The Top Corporate Citizens And Their Presence on Facebook

PR News follows just how much the public "likes" the top 50 companies in CSR on Facebook. | MORE »

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Data Point: The Top Corporate Citizens And Their Presence on Facebook

PR News follows just how much the public "likes" the top 50 companies in CSR on Facebook. | MORE »

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Charting the Industry: Digital Execs Stuck on Stale Social Metrics

Senior digital execs across the globe are using ineffective social media metrics such as "page views" to show social returns. | MORE »

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Charting the Industry: Digital Execs Stuck on Stale Social Metrics

Senior digital execs across the globe are using ineffective social media metrics such as "page views" to show social returns. | MORE »

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CaseStudy: Mobile Optimization and Content Packaging Elevate Raytheon’s Digital Presence at the Paris Air Show

Looking to differentiate its aerospace offerings from competitors at the Paris Air Show, Raytheon’s communicators turned to brand journalism and technical innovation. | MORE »

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