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How to Brief an Infographic Designer

As infographics continue to fascinate and grab the attention of editors and readers alike, consider these five steps on how to brief a designer to ensure a brand’s infographic hits the mark. | MORE »

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Zuckerberg at F8: All Media Lead to Facebook, and Stay There

Mark Zuckerberg announced at the F8 Developers Conference "Timeline" and a wave of open graph apps intended to both humanize the social network and make it the fulcrum for all media. | MORE »

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Google Ups the Ante in Advance of Facebook’s f8 Developer Conference

It’s gloves off for Google: Three months after launching its invitation-only Google+ social network, the company has opened it to the public, directly challenging Facebook. | MORE »

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PR News Q&A: Laura Perry on the Keys to Building a Twitter Following Through Engagement 

Laura Perry, director of communications for the UCLA School of Nursing and a speaker at the upcoming Nov. 10 Twitter Conference, discusses the importance of setting goals and objectives when developing a Twitter strategy in any industry. | MORE »

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PR News Q&A: Laura Perry on the Keys to Building a Twitter Following Through Engagement 

Laura Perry, director of communications for the UCLA School of Nursing and a speaker at the upcoming Nov. 10 Twitter Conference, discusses the importance of setting goals and objectives when developing a Twitter strategy in any industry. | MORE »

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Case Study: After the BP Oil Spill, a Single Voice Helps Inform Public That the State of Louisiana Is Open for Business

After an oil disaster, how do you alter the public’s perception that your state is unfit to visit? For starters, Deveney Communication and the Lousiana Office of Tourism rallied more than 1,100 tourism-related partners to get the positive word out. | MORE »

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Netflix: Is Hastings’ Mea Culpa Too Little, Too Late?

The Netflix CEO puts the blame on his own "arrogance" for the poor communication around pricing and service changes. But is that enough to stem the tide of canceled subscriptions to the service? | MORE »

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Netflix: Is Hastings’ Mea Culpa Too Little, Too Late?

The Netflix CEO puts the blame on his own "arrogance" for the poor communication around pricing and service changes. But is that enough to stem the tide of canceled subscriptions to the service? | MORE »

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Watch Your Language: When Cease-and-Desist Letters Go Viral

David Bell, social media practice director at Haynes and Boone, LLP, provides five things to consider when writing a cease-and-desist letter in the age of social media. | MORE »

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Watch Your Language: When Cease-and-Desist Letters Go Viral

David Bell, social media practice director at Haynes and Boone, LLP, provides five things to consider when writing a cease-and-desist letter in the age of social media. | MORE »

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