Digital PR


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Charting the Industry: Agencies Smart to Ramp Up Mobile Offerings

Now that nearly 50% of cell phone owners have smartphones, it’s time for PR to take advantage of these "moving targets." | MORE »

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Charting the Industry: Agencies Smart to Ramp Up Mobile Offerings

Now that nearly 50% of cell phone owners have smartphones, it’s time for PR to take advantage of these "moving targets." | MORE »

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Get Creative With Viral, Crowdsourcing & Gamification Tactics for CSR Initiatives

Shareable videos, social media events, digital crowdsourcing and online games can be powerful tools to drive engagement with CSR programs. | MORE »

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Case Study: PR Helps Drive Hope for Pediatric Cancer Cure With Hyundai Cross-Country, Multifaceted Campaign

Hyundai and Finn Partners teamed up to raise awareness and funds to fight pediatric cancer while demonstrating the car maker’s electric vehicle. | MORE »

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Time Magazine’s Perfect Publicity Ploy

A Time magazine cover photo of a woman breast-feeding her nearly four-year-old son quickly became an Internet sensation, and boosted Time’s subscriptions. | MORE »

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Time Magazine’s Perfect Publicity Ploy

A Time magazine cover photo of a woman breast-feeding her nearly four-year-old son quickly became an Internet sensation, and boosted Time’s subscriptions. | MORE »

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Pinterest vs. Facebook: The Pros and Cons of Their Traffic

Visitors from Pinterest spent considerably more money per order than those from Facebook on online jewelry retailer Boticca. | MORE »

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Pinterest vs. Facebook: The Pros and Cons of Their Traffic

Visitors from Pinterest spent considerably more money per order than those from Facebook on online jewelry retailer Boticca. | MORE »

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Facebook and Microsoft Unveil Additional Ways to Reach Consumers

In advance of Facebook’s IPO, two new offerings expand its ability to help brands reach and connect with consumers. | MORE »

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Facebook and Microsoft Unveil Additional Ways to Reach Consumers

In advance of Facebook’s IPO, two new offerings expand its ability to help brands reach and connect with consumers. | MORE »

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